Account Director - Destination Real Estate PR

Who We Are

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.

More About The Role

Burson’s MENA operations stand as one of the largest and most respected communications agencies in the region, delivering impactful strategies rooted in craft, curiosity, counsel, and camaraderie. Burson MENA is a trusted partner for clients navigating complex communications and public affairs landscapes, shaping reputations, and driving business outcomes across diverse sectors.

Burson MENA has offices in Dubai, Abu Dhabi and Saudi Arabia and also part of the region is Qatar, Jordan, Bahrain and Egypt. Our team combines strategic expertise with AI-driven insights to craft compelling narratives that influence key decision-makers. Backed by a strong international and global network, we provide innovative, data-driven solutions that connect with audiences and create lasting impact. At Burson, our inclusive and high-performance culture fuels innovation, empowering individuals to excel and collaborate in a dynamic environment where growth thrives.

We are seeking a dynamic and experienced Dubai-based Account Director to join our Destination Marketing practice. This pivotal role will focus on our portfolio of B2B/Corporate real estate clients, as well as broader destination projects. You will be instrumental in leading strategic communication initiatives, fostering deep client relationships, and driving impactful campaigns. This role offers the opportunity to lead and innovate within a fast-paced environment, working with high-profile clients and collaborating with industry-leading experts. You will leverage your expertise in corporate & consumer communications, B2B/corporate media relations, and your robust experience in destination or real estate communications.

What Youll Do

• Lead and manage key client accounts within the Destination Marketing practice, with a specific focus on B2B/Corporate real estate clients.
• Develop and execute sophisticated communication strategies that integrate corporate & consumer communications for maximum impact.
• Drive B2B/corporate media relations, building and maintaining strong relationships with key business, real estate, and trade journalists and influencers.
• Oversee comprehensive press office functions, proactively identifying news angles and expertly managing reactive media enquiries for corporate and real estate clients.
• Provide high-level strategic counsel to clients, guiding them through complex communication challenges and market opportunities.
• Lead the development of high-quality content, including strategic presentations, thought leadership pieces, press releases, and digital narratives tailored for B2B audiences.
• Mentor and manage junior team members, fostering their development and ensuring excellence in project execution.
  
  

Experience That Contributes To Success

• Bi-lingual Arabic & English highly desirable
• Proven experience as an Account Director (or equivalent senior role) in a communications agency or in-house team, with significant exposure to B2B/Corporate real estate clients.
• Demonstrable expertise in both corporate & consumer communications, with a strategic understanding of how to bridge the two.
• Exceptional track record in B2B/corporate media relations, with established contacts and a deep understanding of the real estate and business media landscape.
• Extensive experience within destination marketing or real estate communications is essential.
• A strategic thinker with a proven ability to develop and execute complex, integrated communication plans that achieve measurable business objectives.
• An adept client handler, capable of building trusted advisor relationships and confidently sharing strategic counsel at a senior level.
  
  

You Belong At Burson

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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