Social Media Manager and Content Creator 03N25

As a Social Media Manager and Content Creator, you will be at the forefront of our digital presence and brand communication strategies. In this dynamic role, you will be tasked with creating compelling and appropriate content that aligns with the brand’s voice and aesthetic. Your primary goal is to increase brand awareness, enhance customer engagement, and drive website traffic through various social media platforms. You will collaborate closely with the marketing and sales teams to ensure that campaigns are executed smoothly and meet performance expectations. Creativity, strategic thinking, and a passion for social media are essential for this role, as you will be crafting and maintaining a strong social media presence that reflects our core values and connects with our target audience.

Responsibilities

• Develop and execute engaging content strategies aligned with business goals and objectives.
• Create high-quality, appealing, and brand-consistent content for all social media platforms.
• Monitor, respond to, and engage with the online community to foster engagement.
• Analyze social media metrics to improve strategy and increase online presence.
• Collaborate with marketing team members to align with promotional campaigns and launches.
• Stay updated with the latest social media trends, tools, and best practices.
• Conduct regular research on target audience and emerging market trends.
• Manage and enhance relationships with influencers and brand ambassadors.
• Design and implement a social media calendar that ensures consistent posting.
• Experiment with new content formats and adjust strategies based on analytics.
• Utilize social media management tools for efficiency and effectiveness in campaigns.
• Draft and propose engaging captions, blogs, and other written content.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Manager or similar role for two years minimum.
• Exceptional writing and editing skills with an eye for detail.
• Strong understanding of each social media platform's specifics and audience.
• Ability to work across teams and manage multiple tasks simultaneously.
• Proficient in social media analytics tools and SEO principles.
• Creative mindset with excellent problem-solving abilities and adaptability.