Sales Officer - Banking And Cash Solutions

Key Responsibilities

Business Development & Revenue Growth

• Identify and secure new business opportunities across Cash-in-Transit (CiT), ATM cash replenishment, cash processing, vaulting and Value-Added Logistics services.
• Develop opportunities for banknote import and export services with banks and exchange houses.
• Promote secure logistics solutions for precious metals, jewellery, luxury goods and high-value commodities.
• Deliver against assigned revenue, volume and new customer acquisition targets.
• Develop and maintain a healthy sales pipeline with clear sales stages, forecasts and closure targets.
  
  

• Manage and grow an assigned portfolio of banking clients, exchange houses and high-value goods customers.
• Build strategic relationships with senior decision-makers across treasury, procurement, cash operations and finance functions.
• Conduct regular customer business reviews and identify opportunities to expand service offerings.
• Act as the primary commercial point of contact for assigned customers.
• Ensure high levels of customer satisfaction, retention and service excellence.
  
  

• Identify and qualify tender opportunities across target market sectors.
• Prepare commercial proposals, pricing submissions, presentations and tender responses.
• Support contract negotiations and ensure commercial terms align with operational capabilities and company requirements.
• Maintain accurate records of contracts, renewals, pricing agreements and service commitments.
• Coordinate renewal activities to maximise customer retention and revenue growth.
  
  

• Monitor market developments, customer trends, and competitive activity within the banking, exchange house, cash management and valuables logistics sectors.
• Identify opportunities where Velora can strengthen its market position and win business from competitors.
• Provide market feedback to support service development, investment decisions and growth strategies.
• Support the development of strategic growth plans for target customer segments.
  
  

• Work closely with Operations, Finance, Compliance, Security, and Risk teams to ensure customer requirements can be delivered effectively.
• Support customer onboarding, due diligence activities, and regulatory compliance requirements.
• Assist with the mobilization of new contracts and implementation of new services.
• Support the resolution of customer issues and service-related concerns.
• Ensure all commercial commitments are achievable and aligned with VSS operational capabilities.
  
  

• Maintain accurate sales pipeline, customer records, forecasts, and activity reporting.
• Provide regular sales performance updates and pipeline reports.
• Support business planning activities through revenue forecasting and market analysis.
• Ensure compliance with all company governance, reporting and regulatory requirements.
  
  

• Bachelor's Degree or Diploma in Business Administration, Commerce, Finance, Marketing, or a related discipline.
  
  

• Minimum 5-7 years of experience in business development, sales, or account management within a commercial environment.
• Direct experience within Cash-in-Transit (CiT), cash management, banking services, secure logistics, valuables logistics, freight forwarding, or related industries is strongly preferred.
• Proven experience managing major corporate, banking, or institutional customers within the UAE or GCC region.
• Demonstrated experience in tender management, proposal development and commercial contract negotiation.
• Understanding of the UAE regulatory environment related to cash handling, security services and logistics operations.
• Valid UAE driving licence and willingness to travel throughout the Emirates.
  
  

• Strong commercial and business development skills.
• Excellent relationship management and account planning capabilities.
• Negotiation and influencing skills with senior stakeholders.
• Understanding of security, risk, compliance and operational service delivery environments.
• Strong presentation, proposal writing and communication skills.
• Results-oriented mindset with a strong focus on achieving targets.
• Proficiency in CRM systems, Microsoft Office and commercial reporting tools.
• Arabic language skills would be an advantage.
  
  

• Opportunity to work with leading banks, exchange houses, government entities and high-value goods customers.
• Career development within a rapidly growing organisation.
• Exposure to the UAE's expanding cash management and valuables logistics sectors.
• Professional working environment focused on innovation, customer service and operational excellence.
• Competitive salary, incentives and benefits package.