Sales Manager

Key Responsibilities:

1. Sales & Business Development

• Develop and execute sales strategies for offline retail channels, targeting revenue growth and market expansion.
  

• Identify and secure new business opportunities, fostering long term partnerships with key customers, retailers, and strategic accounts.
  

• Maintain key account relationships, ensuring high levels of partner satisfaction and repeat business.
  

• Conduct market analysis and competitor bench marking to inform pricing, product placement, and promotional strategies.
  

2. Partner Training & Enablement

• Train partner teams and retail staff on product knowledge, sales techniques, and operational procedures to ensure consistent brand representation.
  

• Provide technical guidance and SOPs for handling complex situations, such as warranty claims, repairs, or customer escalations.
  

3. Warranty & After-Sales Support

• Oversee warranty claims, including in store repairs and replacement logistics.
  

• Develop guidelines and training modules for partner teams to handle warranty and service issues effectively, reducing resolution time and operational load.
  

• Monitor after sales metrics, identify trends, and propose solutions to improve product reliability and customer satisfaction.
  

4. Operations & Commercial Enablement

• Manage product listing and catalogue optimization for Retail partners, ensuring accurate SKU, pricing, and compliance with brand standards.
  

• Handle financial operations, including invoicing, payment reconciliation, and commercial reporting to ensure accuracy and compliance.
  

• Lead seasonal planning, coordinating new product launches, advance orders, inventory allocation, and sales projections for upcoming seasons.
  

• Provide data driven insights to optimize stock levels, improve partner readiness, and maximize profitability.
  

5. Strategic Cross-Functional Coordination

• Act as a bridge between sales, marketing, supply chain, and finance teams, ensuring smooth end-to-end operations.
  

• Develop and implement process improvements and SOPs for sales, partner training, and operational workflows.
  

• Deliver analytics and performance reporting to leadership, enabling informed decision-making and strategic planning.
  
  
  

• Bachelor’s degree in Business Administration, Sales, Marketing, Supply Chain, or a related field.
  

• Master’s degree (MBA/MSc) is an advantage but not mandatory.
  

• 5–7+ years of experience in Sales, Account Management, Commercial Operations, or Retail Partnerships within consumer electronics, mobility, technology, or FMCG sectors.
  

• Demonstrated success managing offline retail channels, distributors, or key accounts.
  

• Proven track record in driving revenue growth, expanding retail footprints, and developing sales strategies.
  

• Experience managing after-sales operations, warranty processes, and customer escalations across retail partners.
  

• Strong background in partner training, field enablement, and building SOPs for sales, service, and retail operations.
  

• Hands-on experience with financial operations, including invoicing, reconciliation, discount structures, and commercial reporting.
  

• Exposure to seasonal planning, new product introductions, and demand forecasting with retail partners.
  

• Experience working cross-functionally with sales, marketing, supply chain, and finance to deliver operational excellence.
  

• Strong commercial acumen with the ability to translate insights into actionable strategies.
  

• Excellent communication and negotiation skills, capable of influencing internal and external stakeholders.
  

• Advanced Excel/Google Sheets competency; experience with CRM tools and reporting dashboards.
  

• Strong problem-solving skills with the ability to manage complex operational issues.
  

• Ability to thrive in a fast-paced, high-growth environment with minimal supervision.
  

• High attention to detail, especially in managing pricing, catalog updates, and partner compliance.