PPC And SEO Growth Specialist

We are looking for a PPC & SEO Growth Specialist to drive traffic, leads, and revenue through paid search campaignsand organic SEO strategies. This role focuses on growth-driven marketing, optimizing campaigns across channels to maximize ROI and business impact.

The ideal candidate is strategic, analytical, and creative, with a strong understanding of both PPC and SEO techniques.

Key Responsibilities

• Plan, execute, and optimize PPC campaigns across Google Ads, Bing Ads, and other platforms.
• Develop and implement SEO strategies to improve search rankings, traffic, and conversions.
• Conduct keyword research, competitive analysis, and audience targeting to inform campaigns.
• Monitor, measure, and report on campaign performance, providing actionable insights for growth.
• Collaborate with content, creative, and development teams to optimize landing pages and ad copy.
• Manage ad budgets and bidding strategies to maximize ROI.
• Conduct A/B testing and other optimization experiments to improve campaign performance.
• Stay updated on industry trends, search engine algorithm changes, and emerging growth opportunities.
  
  

• Bachelor’s degree in Marketing, Business, or related field (or equivalent experience).
• 2–5 years of experience in PPC and SEO, preferably in a growth-focused environment.
• Strong analytical skills, with experience interpreting data to optimize campaigns.
• Proficiency with Google Ads, Google Analytics, Google Search Console, and SEO/PPC tools (SEMrush, Ahrefs, Moz).
• Excellent communication and collaboration skills.
  
  

• Google Ads and Google Analytics certifications.
• Experience with paid social campaigns (Meta, LinkedIn, YouTube Ads).
• Familiarity with CRO, A/B testing, and conversion optimization techniques.
• Knowledge of CMS platforms (WordPress, Shopify) and basic HTML/CSS.
  
  

• Competitive salary with performance-based bonuses.
• Flexible hybrid or remote work options.
• Opportunities for professional development, certifications, and growth.
• A collaborative, innovative, and results-driven work environment.