Marketing Coordinator (Healthcare) (225-909)

The Marketing Coordinator (Healthcare) is a vital role within our organization, responsible for driving marketing initiatives and campaigns aimed at enhancing our brand presence within the healthcare sector. This position requires a dynamic individual adept in developing and executing marketing plans that align with organizational goals. The Marketing Coordinator will work closely with the Marketing Manager and cross-functional teams to effectively promote our healthcare products and services. This role demands a creative thinker with excellent communication skills and a keen understanding of the healthcare industry. The ideal candidate will possess a passion for healthcare marketing and a proven track record of successful campaign execution.

Responsibilities

• Coordinate the development and execution of healthcare marketing campaigns and initiatives.
• Collaborate with internal teams to create engaging marketing materials and content.
• Assist in managing the organization’s brand presence across all marketing channels.
• Conduct market research to identify trends and opportunities in the healthcare sector.
• Analyze marketing data to evaluate campaign success and inform strategic decisions.
• Support the planning and execution of trade shows, conferences, and industry events.
• Develop and maintain relationships with key stakeholders within the healthcare industry.
• Ensure compliance with industry regulations and corporate standards in all marketing activities.
• Prepare reports and presentations on marketing performance and campaign outcomes.
• Oversee the management and growth of the company's social media presence.
• Coordinate with external vendors and agencies for marketing-related projects.
• Monitor competitor activities and adjusting marketing strategies accordingly.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field is required.
• Minimum of 2 years of marketing experience, preferably in the healthcare industry.
• Strong understanding of marketing principles and branding strategies.
• Excellent written and verbal communication skills for diverse audiences.
• Proficiency in digital marketing tools and platforms, such as Google Analytics.
• Ability to manage multiple projects simultaneously while maintaining attention to detail.
• Self-motivated with a proactive approach to problem solving and initiative taking.