Customer Relationship Management

Qualifications

2+ years of experience in CRM, digital marketing, or ecommerce marketing.

Hands-on experience with at least one CRM or Marketing Automation Platform (Klaviyo, Braze, Hubspot, or similar)

Experience running email/SMS campaigns end-to-end (segmentation, setup, QA, reporting)

Bachelor's Degree in Marketing, Advertising, Business, or a related field.

Proficiency in Excel and PowerPoint, with the ability to interpret data

Strong communication skills and a proactive approach to learning and problem-solving.

An enthusiastic team player with a keen interest in digital marketing trends and technologies.

Familiarity with the Shopify ecommerce platform is beneficial but not required.

Core Responsibilities

• System Administration: Oversee CRM platform functionality, user permissions, custom objects, and workflow rules.
• Data Management & Analysis: Ensure data integrity, clean records, and analyze customer data to provide actionable insights for sales/marketing teams.
• Campaign Management: Develop and execute segmented email marketing campaigns and automate marketing processes.
• Performance Tracking: Create dashboards and reports to track KPIs, such as conversion rates, customer retention, and satisfaction.
• Support & Training: Train staff on CRM usage, troubleshoot technical issues, and provide ongoing support