Analyst - Motorsports Communications

Overview

Who we are

Collaborative. Respectful. A place to dream and do. These are just a few words that describe what life is like at Toyota. As one of the world’s most admired brands, Toyota is growing and leading the future of mobility through innovative, high-quality solutions designed to enhance lives and delight those we serve. We’re looking for talented team members who want to Dream. Do. Grow. with us.

To save time applying, Toyota does not offer sponsorship of job applicants for employment-based visas or any other work authorization for this position at this time.

Who We’re Looking For

TMNA’s Toyota Racing Division is looking for a passionate and highly-motivated Motorsports Communications Analyst.

The primary responsibility of this role is to support Motorsports and Sponsorships goals of being the industry leader in social, PR and media activities across various platforms and audiences. Accomplishing these goals will require working with internal stakeholders along with key business partners to build tactical plans to support each series and/or sponsorships overall strategic vision.

Reporting to the Partnership Marketing Manager, the person in this role will support the department’s objectives by developing and executing a strategic 360 communications plan for internal and external audiences to highlight the many activities and benefits of motorsports and sponsorship programs.

What You’ll Be Doing

• Collaborate with team members and business partners to manage projects, while ensuring KPIs, deadlines, and budgets are met.
• Represent Toyota and support Toyotas business and marketing objectives through communication and collaboration with key media, agency, and/or business partners.
• Support the creation of presentations for TMNA executives, TMC, regional teams, dealers, and business partner audiences.
• Facilitate the creation of content and messaging on 1) motorsports/sponsorship social media channels, 2) websites, and 3) traditional PR channels.
• Work with internal stakeholders to align social media efforts to maximize the reach of Toyota’s initiatives with message integration and content development to ensure a one-voice Toyota experience across paid, earned and owned channels; requires weekly meetings with cross-functional teams.
• Support Toyota Racing and TRD message and education through the race teams and internally to team members nationally.
• Collaborate with Toyotas media team to manage all aspects of motorsport media purchases and elements across various networks.
• Approval of social media content is required seven days a week, including most holidays. The race season spans 11 months.
  
  

What You Bring

• Bachelor’s degree (or higher).
• Experience in project management support role.
• A growth mindset, demonstrated by continuous learning, adaptability to challenges, respect for people and ability to learn.
• Experience in Microsoft Suite skills (i.e. Word, Excel, PowerPoint) with ability to use data for storytelling and decision making.
• Ability to communicate effectively with all levels of an organization; comfortable presenting in front of regions or other groups.
• Availability to travel, particularly on weekends.
• Experience managing various agreements, contracts, and budget.
• Ability to travel up to 25% of the time, including weekends
  
  

Added bonus if you have

• Experience in product marketing, consumer insights, digital experiences, corporate planning, advertising, sales or collegiate internships.
• MBA or advanced business degree
• Experience in automotive or automotive related industry
• Automotive or high-tech marketing and product launch experience
• Prior experience in sales or related functions
• Relevant experience applying prominent marketing strategy models for a large global brand
• Familiarity with key automotive market data sources (examples: Maritz NVCS & NVAS, PIN, Polk Insight, JD Power studies, GfK studies, Tableau, etc.) or demonstrated competency to quickly learn and use these tools
• Experience in an environment where capable of both high-level strategic responsibilities and tactical tasks such as report creation and data analysis
• Experience in developing social media and media plans
  
  

What Well Bring

During your interview process, our team can fill you in on all the details of our industry-leading benefits and career development opportunities. A few highlights include:

• A work environment built on teamwork, flexibility, and respect.
• Professional growth and development programs to help advance your career, as well as tuition reimbursement.
• Team Member Vehicle Purchase Discount.
• Toyota Team Member Lease Vehicle Program (if applicable) .
• Comprehensive health care and wellness plans for your entire family.
• Toyota 401(k) Savings Plan featuring a company match, as well as an annual retirement contribution from Toyota, regardless of whether you contribute.
• Paid holidays and paid time off.
• Referral services related to prenatal services, adoption, childcare, schools, and more.
• Tax-Advantaged Accounts (Health Savings Account, Health Care FSA, Dependent Care FSA).
  
  

Belonging at Toyota

Our success begins and ends with our people. We embrace all perspectives and value unique human experiences. Respect for all is our North Star. Toyota is proud to have 10+ different Business Partnering Groups across 100 different North American chapter locations that support team members’ efforts to dream, do and grow without questioning that they belong.

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

Have a question, need assistance with your application or do you require any special accommodations? Please send an email to talent.acquisition@toyota.com.

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