Senior Graphics Design Manager

Title: Senior Graphics Design Manager

The Senior Graphics Design Manager will guide, create, design, and develop creative solutions, proactively responding to market demands and brand-led initiatives, projects, and programs. The role will be responsible for the creation, standardization, and guardianship of strategic principles, creative designs, and production assets to support brand-led initiatives, projects, and programs, including the development of branding, brand, and customer-facing communications.

Creative Leadership

• Responsible for a diverse range of brand visual identity assets across a portfolio of brands—expressed through multiple customer touchpoints, from product promotions to packaging, menu board design to social media.
• Ensure brand consistency throughout various marketing executions.
• Take a strong design stance, challenge the status quo, and suggest constant design improvements in art direction and execution.
• Deliver innovative direction and concepts that inspire the teams and stakeholders to deliver forward-thinking, creative ideas both conceptually and technically.
• Work closely with and support the marketing team to brainstorm, develop, and create creative content aligned with the brand image.
  
  

• Responsible for working with internal and external resources to develop visually compelling creative assets for a variety of brands.
• Deliver impactful and thoughtful presentations that clearly articulate strategies and direction.
• Responsible for overseeing the development of a diverse range of brand creative assets for a variety of brands.
• Communicate and collaborate closely with internal parties on design execution details and the creative process.
  
  

• From hand-crafted typography to social media feeds, demonstrate the ability to investigate and develop a range of creative brand expressions.
• Passionate about design, with a keen interest in learning, understanding, and exploring forthcoming brand trends and art direction.
  
  

• Graduate of Graphic, Web, or Multimedia Design, Creative Media, or other related design courses.

• Preferably someone with experience in ideation, development, and implementation of brand book across multiple in-store POSM (print and digital);
• Or someone with hands-on experience in graphics design (print and digital design) involving works in the FMCG/F&B/retail industry or any consumer goods.
• Proficiency in Adobe Creative Suite.
• Internet-savvy, with a keen interest in internet marketing and social media.
• Design thinking practice certifications (IDEOU, LUMA) would be a plus.
• Willing to be assigned to Ortigas, Pasig City (hybrid setup).