SALES COORDINATOR

Job Description

Sales Coordinator & CRM Manager

(FMCG Lead Generation + Customer Growth)

About The Client

We are a fast-growing Australian food company supplying supermarkets, airlines, and retail channels. We are building a strong outbound sales engine and are looking for a highly organised Sales Coordinator & CRM Manager to support customer growth, database management, and communication across our brands.

Key Responsibilities

• CRM & Database Management
• Build and maintain a full customer database
• Keep CRM systems accurate and up to date
  
  

• Leads
• Contacts
• Customer status
• Sales opportunities
• Ensure no customer opportunities are missed
• Outreach & Communication
• Send product updates and promotions via email campaigns
• Use Mailchimp for customer communications
• Work with internal teams on:
• Campaign content
• Product launches
• Promotional activity
• Follow up customer enquiries and responses
• Sales Support
  
  

• New line forms
• Product submissions
• Pricing updates
• Ensure customers always receive:
• Current pricing
• Accurate product information
• Updates on new product ranges
• Contact potential customers and book meetings for the Sales Team
  
  

• Extremely organised
• Strong attention to detail
• Confident with systems and data
• Strong written communication
• Proactive and self-motivated
  
  

• CRM experience (Monday preferred)
• Email marketing experience (Mailchimp or similar)
• Data research and lead generation experience
• Strong Excel or Google Sheets skills
• FMCG or food industry experience
• Understanding of Australian retail and sales processes