Digital Communications Specialist

Requisition ID: 24545

Grace, a Standard Industries company, is a leading global supplier of catalysts, engineered materials and fine chemicals. We provide innovative products, technologies and services which our customers use to manufacture everyday products like renewable fuels, pharmaceuticals, toothpaste, cosmetics, food packaging, beer, edible oils and more. Our thousands of employees help shape a better future at our global headquarters in Columbia, MD and locations worldwide.

Job Description

Grace is seeking a Digital Communications Specialist to join our Corporate Communications team. Based in Manila, Philippines, this role reports to the Senior Manager, Digital Marketing Communications located at our Columbia, MD, USA headquarters.

Join Graces Global Communications Team as our Digital Communications Specialist! In this role, you’ll manage, enhance and optimize our intranet and company websites, ensuring content is accurate, engaging, and easy to navigate. You’ll work with platforms like Staffbase and Adobe Experience Manager (or similar), collaborating with Communications and Development Team colleagues and across the company to keep our digital presence fresh, accurate and aligned with business priorities. You’ll also manage email campaigns by setting up, sending, and tracking internal and external messages. Success in this position requires strong technical aptitude, meticulous attention to detail, and the ability to collaborate effectively with colleagues at all levels across the organization.

The successful candidate will be knowledgeable in web content management, HTML/CSS, web design principles, and Google Analytics. Experience with Adobe Experience Manager (AEM), Adobe Analytics, Adobe Target, and Pardot a plus.

Responsibilities

• Create, update, publish, and maintain web content on company websites (primarily via Adobe Experience Manager (AEM)) and on company intranet (via Staffbase).
• Personalize web content and user experience using Adobe Target.
• Support campaigns by creating web pages accurately and on schedule.
• Manage User Acceptance Testing (UAT), cookie and accessibility compliance.
• Clearly communicate technical requirements to the development team and project-manage web development backlog.
• Set up, test and send mass emails via Pardot and Outlook.
• Maintain creative and digital assets in alignment with creative team.
• Track, measure and recommend website optimizations around search words (i.e., SEO) and AI search.
• Measure and report performance of digital assets and campaigns.
• Stay updated on best practices for digital marketing, AEM, Adobe Analytics, and Google Analytics (GA4).
• Other digital, graphic and production tasks as requested.
  
  

Required Qualifications

• Minimum 3-5 years of experience working on corporate web platforms, HTML/CSS and digital marketing platforms (e.g., Pardot, Hubspot).
• Understanding of GA4 and Search Engine Optimization (SEO) tactics and strategies.
• Highly detail oriented, with a track record of managing multiple requests simultaneously and producing high quality, error-free content.
• Excellent writing and tactful communications skills.
• Able to collaborate with technical and non-technical colleagues at all levels.
• Able to translate data into actionable recommendations.
  
  

Preferred Qualifications

• Experience with Adobe Experience Manager in a content authoring role.
• Experience working with Google Search Console and GTmetrix.
• Experience with SEMRush.
• Google Analytics certification or Adobe Certified Expert (ACE) preferred.
• Graphic design experience a plus.
  
  

Benefits

• Guaranteed 14th Month Pay
• Above-market Retirement Plan Design
• LinkedIn Learning Access
• Established Performance Incentive Program
• HMO coverage for employees on day 1 (with pandemic coverage)
• Free HMO coverage for up to 3 qualified dependents
• Educational Assistance
  
  

Grace is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Grace via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Grace. No fee will be paid in the event the candidate is hired by Grace as a result of the referral or through other means.

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