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JOB TITLE
Marketing & Operations Assistant
JOB ID
LISDEE1
INDUSTRY
Wholesaler
LOCATION
LATAM/PH
JOB STATUS
Full Time
WORK SCHEDULE
9:00am to 5:00pm PST
SALARY
$7 - $9p/h
TARGET START DATE
ASAP
Role Overview
About the Client: We are a growing, female founder-led wholesale business operating multiple brands in the pet industry. We sell across B2C, B2B, and wholesale channels, including direct distribution partnerships, Shopify, and major marketplaces such as Amazon, Walmart, Instagram, Facebook and TikTok Shop. We are a small, fast-moving team of three that values efficiency, accountability, and building something that lasts.
We’re looking for a highly capable, proactive Virtual Assistant who can take real ownership of marketing execution while also supporting day-to-day operations and customer service. This role is ideal for someone who enjoys wearing multiple hats, follows things through without the need of reminders, and wants to grow into a long-term, trusted partner within a scaling business.
About the Role: This is a multifaceted and collaborative role combining digital marketing execution, social media management, paid advertising support, customer service, administrative duties, and ecommerce operations. The ideal candidate is confident, communicative, detail-oriented, and forward-thinking, with the ability to anticipate needs, spot issues before they become problems, and suggest improvements rather than waiting for direction.
This is not a passive or behind-the-scenes role. You’ll be expected to take ownership, communicate clearly, and independently manage responsibilities once trained, while comfortably interacting with customers, internal team members, and external partners such as warehouse staff, distribution partners and vendors. You will be reporting directly to the Founder of the company.
Key Responsibilities
Marketing & Social Media
- Manage and execute social media strategy across platforms including:
- Instagram (content creation + related Shop)
- TikTok (content creation + related Shop)
- Facebook (content creation + related Shop)
- Create and publish engaging content across all platforms (short-form video, posts, basic graphics using Canva)
- Support and/or manage paid advertising efforts across:
- Meta (Facebook & Instagram Ads)
- Google Ads
- TikTok Ads
- Snapchat Ads
- Assist with ad creative development, testing, and basic performance monitoring
- Understand the relationship between organic content and paid ads, especially for TikTok
Ecommerce & Marketplace Operations
- Manage day-to-day tasks within Shopify, including:
- Order management
- Order tracking including proactive customer follow ups on any order delays and expedited shipping requests
- Product-related updates
- Blog Posts
- Store Locator updates
- Product review approvals
- Website updates as needed
- Klaviyo CRM Management
- Maintain current email flows
- Create new flows as needed
- SMS marketing campaigns
- Support operations across:
- Walmart Seller Central
- TikTok Seller Central
- Faire Seller Central (retailer ordering software – training provided)
- WholesalePet Seller Central (retailer ordering software – training provided)
- Coordinate with warehouse software (Extensiv and TAI) to:
- Check order statuses
- Resolve fulfillment issues
- Input inbound containers
- Assist with distributor and retailer orders as needed
Customer Service & Communication
- Handle customer service inquiries via:
- Email and chatbot (Gorgias)
- Respond to Google Voice Voicemail-to-email messages
- Draft professional, empathetic customer responses (using ChatGPT where appropriate)
Communicate Confidently With
- Customers
- Warehouse partners
- Distribution partners
- Internal team members
- Vendors
- Take ownership of customer issues through resolution without constant oversight
Administrative & Back-Office Support
- Perform routine administrative tasks such as:
- Data entry
- Email reminders to Founder/CEO of the company
- Order tracking
- Tradeshow preparations (such as ordering merchandise, product for booth, printing materials and booking any booth services)
- Quarterly and Annual State Product Registration and Tonnage reporting
- Support basic bookkeeping coordination such as invoice creation using QuickBooks (experience preferred, not required as training can be provided)
- Maintain organized records and systems
Tools & Platforms Used
- Shopify
- Gorgias
- Klaviyo
- Canva
- ChatGPT
- Excel
- Word
- QuickBooks
- Walmart Seller Central
- TikTok Seller Central
- Meta Ads Manager
- Google Ads Manager
- Snapchat Ads
- Extensiv and TAI (warehouse software – training provided)
Qualifications & Skills
- Proven experience in digital marketing and social media management
- Working knowledge of Shopify (or strong ability to learn quickly)
- Experience supporting or managing paid ads (Meta, Google, TikTok, or Snapchat)
- Strong written and verbal English communication skills
- Comfortable interacting directly with customers and business partners
- Highly organized, reliable, and self-directed
- Able to multitask across marketing, operations, and admin work
- Strong work ethic with a proactive, ownership-driven mindset
- Comfortable working remotely and collaborating with a distributed team
Preferred Qualifications
- Ecommerce experience (especially multi-channel selling)
- Experience with TikTok content creation and TikTok Shop
- Familiarity with AI tools and automation to improve efficiency
- Background as a virtual assistant or operations support role