Demand Generation Email Specialist - Part Time US Fintech WFH

Work Type: Part-Time

Schedule: 9:00 PM to 1:00 AM Manila time

What are we looking for?

Skills Required

• 2+ years of experience in email marketing, demand generation, or another related field, with a focus on B2B marketing preferred. Experience with the financial services space would be ideal.
• Proven track record of successful email campaigns, with a strong understanding of email marketing best practices.
• Highly proficient in email marketing platforms (Hubspot).
• Experience with email automation, sequences, segmentation, working with data, and other best practices.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Knowledge of A/B testing, metrics, and campaign optimization techniques.
• Excellent written communication and copywriting skills, with attention to detail.
• Ability to work independently and manage multiple projects.
• Creative problem-solving skills with a results-oriented mindset.
  
  

What will you do?

• Email Campaign Creation & Management: Design, build, and manage email campaigns targeting key customer segments in the financial services industry. Ensure each campaign is optimized for the specific audience to ensure lead generation, engagement, and conversion.
• Audience Segmentation / Account Based Marketing: Utilize data insights to segment email lists and tailor messaging to different personas (ABM).
• A/B Testing: Conduct A/B testing on subject lines, email copy, CTAs, links, and designs to optimize email performance and increase open and click-through rates. Keep track of what works and iterate on successes.
• Automation & Nurturing: Implement email automation workflows to nurture leads through the sales funnel, ensuring timely and effective follow-up at each stage of the buyers journey.
• Reporting & Analysis: Monitor and analyze email campaign performance, including open rates, click-through rates, and conversions. Use insights to refine strategies and optimize upcoming email campaigns.
• Collaboration: Work with cross-functional teams (Sales, Product, Customer Success) to align messaging and ensure consistency across all touchpoints in the customer journey.
  
  

JOIN CONNECTOS NOW!

ConnectOS is certified as a Great Place to Work and is a top-rated Philippines employer of choice.

Our Client is an AI-powered platform that helps investors, advisors, and companies discover, analyze, and connect with private market opportunities through intelligent data insights and advanced search technology.

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Equal Employment Statement

Employment decisions at ConnectOS will be conducted without consideration of factors such as age, race, color, religion, gender, disability status, sexual orientation, gender identity or expression, genetic information, and marital status. ConnectOS ensures the full confidentiality of the data it processes.

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