Online Marketing - Digital Performance Specialist

Job Description

• Assist in the development and execution of digital marketing strategies to drive brand awareness, and generate traffic to the platform.
• Collaborate with the internal teams for technical support on brand partnership campaigns.
• Be the person-in-charge of all technical issues on ad platforms and work with the Regional team to troubleshoot.
• Oversee campaign delivery and formulate strategies and recommendations for brands.
• Create the media schedule and spending allocation for the different campaign objectives.
• Analyze and translate marketing data into reports, with actionable recommendations.
• Maintain performance trackers, analyze data, and produce meaningful insights.
  
  

• Bachelor’s degree in Advertising, Marketing or a related field.
• 4-5 years of relevant working experience in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels) and performance marketing.
• Experience and knowledge with Meta Ads Manager, Google AdWords, and digital platforms.
• Advanced Excel skills, experience with analyzing datasets and delivering actionable insights.
• Self-starter and a team-player who enjoys a fast-paced environment
• Ability to work under pressure
• Excellent communication and presentation skills