Marketing Technology Manager - Litera

Firm Summary

White & Case is an elite global law firm serving leading companies, financial institutions and governments worldwide. Our long history as an international firm means we are perfectly placed to help our clients resolve their most complex legal challenges wherever they may be.

With lawyers operating from more than 40 locations, working around the world, we have invested heavily in building a high-quality full-service practice competing at the top of the market. We are distinguished by our on-the-ground presence in the world’s key financial markets and our strengths in handling complex cross-border work.

It’s not just about our global network of offices; it’s the global interconnectedness of the Firm that our people, and our clients, value most. We work well together across geographic and practice boundaries. It’s one of the reasons we attract and retain cross-border work.

Our lawyers are globally minded, enterprising, collaborative and committed to excellence. Our people represent 90 nationalities and speak 80 languages.

Position Summary

The Product Manager, Experience Management, is a pivotal member of the global Marketing Technology team, overseeing the end-to-end product strategy, roadmap, and lifecycle for the Litera Foundation Experience Management and Directory Submission platforms. This manager-level role collaborates with cross-functional stakeholders globally to translate business needs into prioritized features and enhancements that deliver measurable results. By championing scalable, user-focused solutions, the Product Manager will drive platform adoption and maximize value, empowering the Firm to efficiently capture, manage, and leverage experience data in support of its strategic objectives

Responsibilities1

• Product ownership and roadmap development - define and manage the product vision, strategy, and roadmap for the experience and submission technology stack, translating business objectives into actionable backlogs, user stories, and technical requirements, while leading the delivery of new releases and enhancements
• Stakeholder management – act as the primary liaison between the global Marketing Technology team and business stakeholders, gathering requirements, managing expectations, and driving alignment on product priorities and roadmap decisions.
• Product operations – oversee the day-to-day performance, maintenance, and continuous improvement of the experience and submission technology stack, ensuring system reliability, optimal configuration, and seamless user experiences
• Platform integration strategy – identify and execute integration opportunities across the marketing technology ecosystem, maximizing cross-platform functionality, data flow, and user adoption to drive operational efficiency and business value.
• Product evangelism – champion the Marketing Technology product portfolio, providing expert guidance on capabilities and use cases, and influencing strategic decisions related to product investment, feature prioritization, and resource allocation.
• Product innovation and evaluation – lead the discovery, evaluation, and pilot programs for emerging marketing technologies, building business cases and driving adoption of solutions that address strategic gaps or opportunities.
• Vendor and partner management – collaborate with technology vendors as a strategic partner, influencing product roadmaps, evaluating new features through beta programs, and advocating for platform improvements that align with the Firms needs.
• Data product management – adopt defined data governance frameworks, ensuring marketing data assets are centralized, standardized, and accessible to support analytics, reporting, and decision-making across the product portfolio
• Change management and adoption – develop and execute internal marketing strategies for new product releases and operating model changes, including training programs, documentation, and communication plans to drive user adoption and realize product value
• Team enablement and training – mentor team members on product management methodologies, platform capabilities, and best practices, building internal product expertise and capability.
• Additional duties – perform any additional responsibilities necessary to support the Marketing Technology functions product objectives.
  
  

Education/Qualifications

• Bachelor’s degree preferred; a background in marketing is advantageous. Technical experience in Information Science, Computer Science, Digital Marketing, or a related discipline is a distinct plus.
• Law firm/professional services experience preferred but not mandatory
  
  

Essential Job Requirements And Qualities1

• Proven experience in product management or ownership of marketing technology platforms
• Strong understanding of marketing systems, data architecture, and the integration of marketing technology ecosystems.
• Demonstrated ability to define product strategy, build roadmaps, and translate business requirements into prioritized features and technical specifications.
• Experience leading product releases, technology implementations, and change management initiatives from discovery through delivery and adoption
• Advanced understanding of data privacy regulations (GDPR, CCPA) and their application to marketing technology products and data management practices.
• Excellent stakeholder management and communication skills—both written and verbal—with the ability to influence and collaborate effectively at all levels of the organization.
• Experience in training, onboarding, and enabling users on new platforms, features, and processes.
• Proven ability to thrive in fast-paced, agile environments, demonstrating adaptability and a solutions-oriented mindset.
• Strong attention to detail with the ability to balance strategic thinking and tactical execution
• Familiarity with Agile product development methodologies (Scrum, Kanban) and experience managing product backlogs and sprint cycles.
• Data storytelling and visualization skills, with experience translating complex data into actionable insights for stakeholders.
• Understanding of UX/UI principles and user-centered design methodologies
• Strategic and creative thinker with a data-driven approach to product decisions
• Effective leader and mentor with the ability to coach and develop team capabilities
• Strong influencing and negotiation skills to drive consensus and secure stakeholder buy-in
• Client-focused mindset with commitment to delivering user-centric solutions
• Self-motivated with the ability to work independently and manage multiple priorities
• Resilient and flexible under pressure, able to meet tight deadlines while maintaining quality
• Enthusiastic and committed to continuous improvement and innovation
  
  

Location & Reporting

• Location: Manila
• Reports to: Associate Director, Marketing Technology
  
  

Equal Opportunities

White & Case is committed to creating a fair workplace. It is our Firm’s policy to recruit, employ, train, compensate, and promote without regard to race, color, religion, creed, national origin, age, gender, sexual orientation, marital status, military or veteran status, disability, genetic information, or any other category protected by applicable law.

Applicants who are interested in applying for a position and require an accommodation during the process should contact talent.acquisition@whitecase.com

The firm may modify and amend this job description at any time in its sole discretion. Nothing herein creates a contract of employment or modifies the at-will nature of employment

---