Associate - Data Analytics

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Role

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  
  

General Description

You will implement and execute operations for data analytics and reporting and provide data-informed guidance for the brand and agency to transform business processes, consumer communications, and other relevant aspects of the conduct of day-to-day business. As a Data Analyst, you will help to steer the course for the partnership and collaboration between clients, agency, and internal parties as the subject matter expert in online trends, social conversations, competitive data, and other data-driven areas of concern for both brand and agency.

You will be the senses of the brand and agency on-ground to define and inform insights to be actionable and recommend steps to be taken based on the opportunities gathered and culled from data. You will also guide the career direction of data analysts directly reporting to you for this project.

3 Best Things About The Job

• Be a part of one of the most exciting planning and strategy communities globally, having access to a worldwide network of experts, tools, and learnings to help guide your thought and work.
• Be a part of one of the Philippines’ fastest-growing and successful IMC agencies, steeped in the harmony of media, content, and technology.
• Have the opportunity to work with some of the most challenging brands and business problems in the market, allowing you to expand your horizons and maximize your critical thinking and communications skills.
  
  

MEASURES OF SUCCESS

• Apply theory and practice behind data-driven insight
• Become familiar with the internal and external analytics tools and research sources available
• Have an in-depth understanding of the business problems of assigned verticals, their contexts, and their communications environment
• Weave data into compelling stories built around meaningful and relevant consumer insights
• Lead internal and external discussions with management and senior clients
• Develop new opportunities within the framework of the project to optimize insight and analytics processes
  
  

Responsibilities Of The Role

• Be the point person for data and analytics
• Be the subject matter expert in data-driven insight
• Design, generate and implement long term measurement plans, including campaign, attitudinal, behavioral and business metrics for key clients. Generate and interpret data via tools ((eg. ATL – Nielsen Media Index/ Digital – Sysomos, Global Web Index, Comscore, etc./ Proprietary – Live Panel, 3D)
• Developing thorough analytics reports with actionable learnings and recommendations
• Be a collaborator and integrator for analytics work with other brand and agency process
• Create and present compelling recommendations with the use of data and consumer insights
• Be the trusted advisor of our client leaders and key clients for communications needs revolving around data analysis.
  
  

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.

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