Social Media Specialist

Key Responsibilities

• Keeps an editorial calendar and follows the news cycle to translate Inquirer storytelling and news reportage on social media through social media posts, executions, and campaigns
• Amplifies Inquirer and other Inquirer content, Inquirer channels and platforms content, as needed, on social media. This involves promoting stories, highlighting connections, and participating as needed in comment threads.
• Writes social media-specific stories for Inquirer and other Inquirer social media platforms.
• Conceptualizes and develops features or special content for social media, including photos and video, among others, to spur engagement, promote Inquirer content, and build brand affinity.
• Monitors established or developing social media - especially Facebook, Twitter, YouTube, Instagram, etc. - for potential stories and leads.
• Monitors relevant media, especially key news websites and wire services, for potential social media stories.
• Monitors social media feedback and promptly escalates issues and concerns.
• Performs other related tasks as may be assigned.
  
  

• College Graduate, preferably major in Journalism or Communication Arts or related fields
• At least 6 months to 1-2 years work experience in a related field; open to fresh graduates
• Demonstrable writing skills
• Active user of social media
• Self-starter who can be depended on for a steady stream of social media content
• Deadline-beater with proven ability to write fast
• Extrovert eager to network and build contacts
• Team player committed to the credibility of the Inquirer brand
• Computer/tech and internet savvy, with high social media skills
• Familiar with SEO and SEM processes and strategies
• Strong communication skills and research skills