Marketing Manager

The Marketing Manager leads the development and execution of brand-aligned marketing campaigns, managing creative teams to produce content, while balancing strategy, data, budgets, and deadlines to drive business goals.

S/he will act as the bridge between creative vision and business values, turning ideas into high-impact assets through planning, trend analysis, and cross-functional collaboration to boost engagement and conversions.

Work Setup: Hybrid

Work Location: Makati, Ph

Duties and Responsibilities

• Plan and implement multi-channel marketing campaigns (e.g., digital ads, print, social media, email, etc.).
• Define campaign goals (KPIs) and report on performance/ROI to the CEO.
• Manage the marketing calendar to ensure consistent brand presence throughout the year.
• Develop and execute PR strategies to increase brand awareness.
• Draft press releases, coordinate with media outlets, and manage external partnerships.
• Act as a brand steward, ensuring all public-facing communication aligns with the company voice.
• Oversee and execute the visual identity of the company.
• Evaluate and optimize design workflows to ensure efficiency between creative and strategic tasks.
• Allocate and manage the marketing budget for ad spend and PR events. Orange & Bronze Software Labs, Inc.
• Identify and manage external freelancers or agencies for overflow design work or specialized tasks.

Required Skills & Qualifications

• Knowledgeable in social media advertising
• Knowledge in web and social media metrics
• Experience in organizing events (school events count)
• Leadership experience (school organizations count)
• Creative, enthusiastic, willing to learn
• No professional experience is necessary but is a plus. Fresh graduates are welcome.