Brand Marketing Specialist

Job Description

• Assist in planning and executing marketing campaigns, promotional activities, and brand initiatives
• Support product launches, events, and marketing programs to increase brand awareness and customer engagement
• Coordinate with the sales team regarding promotional activities and customer feedback
• Conduct market research and monitor competitor activities to identify opportunities for business growth
• Build and maintain positive relationships with customers, dealers, and business partners
• Prepare marketing reports, presentations, and campaign performance summaries
• Assist in developing promotional materials and coordinating with internal departments regarding marketing requirements
• Participate in trade events, product demonstrations, and other company-sponsored activities
• Monitor marketing performance metrics and provide recommendations for continuous improvement
• Perform other marketing, sales support, and business development responsibilities assigned by management