Marketing Operations Specialist Sports Industry

Overview

Join a global sports franchise network as a Marketing Operations Specialist focused on driving operational excellence and high-performance campaign execution. We are seeking a self-sufficient expert with over 5 years of experience to manage multi-channel initiatives and translate complex data into actionable growth strategies with high autonomy.

Schedule

• Monday to Friday, 9:00 AM to 6:00 PM Hertfordshire, UK time (with 1 hour unpaid break)
• 8 hours per day, 40 hours per week

Responsibilities

Marketing Operations & Campaign Execution

• Manage and optimize multi-channel marketing campaigns across SEO, paid search, social media, and local franchise marketing
• Ensure consistent execution of campaigns across multiple franchise locations and markets
• Work within existing marketing frameworks—enhancing performance without unnecessary restructuring

Performance Tracking & Analytics

• Track, analyze, and report on key marketing KPIs (leads, conversions, CPA, ROI, etc.)
• Translate complex data into clear, actionable insights for marketing leadership and franchise stakeholders
• Maintain accurate and reliable reporting dashboards across platforms

Systems, Tools & Process Management

• Work confidently within CRM and marketing systems (e.g., Zendesk, marketing automation tools, analytics platforms)
• Ensure data integrity and consistency across reporting and campaign systems
• Identify and implement process improvements to increase operational efficiency

Agency & Vendor Coordination

• Coordinate with external agencies (SEO, paid media, creative, analytics) to ensure alignment with strategy and execution quality
• Manage deliverables, timelines, and performance expectations across partners

Franchisee Marketing Support

• Provide clear, structured marketing guidance to franchise owners
• Support execution of campaigns at local level while maintaining brand consistency
• Troubleshoot campaign issues and provide practical, performance-based solutions

Strategic Marketing Support

• Support the Marketing Manager in refining and executing marketing strategies
• Contribute to scalable systems that improve franchise-wide marketing performance

Requirements

• 5–6+ years of experience in marketing, with strong focus on marketing operations and performance marketing.
• Prior experience in a senior-level marketing role (e.g., Marketing Manager, Marketing Lead, Senior Marketing Specialist).
• Strong hands-on experience with Google Ads & Meta Ads, SEO fundamentals, and performance tracking, and Marketing analytics and reporting tools.
• Proven ability to interpret marketing data and convert it into strategic recommendations.
• Experience working with CRM systems and marketing platforms (Zendesk or similar preferred).
• Strong background in working with external agencies and managing campaign execution end-to-end.
• Excellent communication skills with ability to work across technical and non-technical stakeholders.
• Highly organized, detail-oriented, and capable of managing multiple campaigns simultaneously.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations

Note:

Please click the Apply button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.