Marketing Data And Operations Assistant

Key Responsibilities

Audit internal and external marketing programs, CRMs, ad accounts, and tracking platforms to ensure data accuracy and consistency

Pull and compile reports from sources such as Google Ads, Google business profile, Meta Ads, HubSpot, and other CRM systems

Maintain and update Google Sheets and Excel dashboards for weekly and monthly performance reporting for marketing, CRM/sales platforms, social media reports, google review trackers and other marketing tools as needed.

Audit and cross-check campaign and lead data against existing dashboards to identify gaps or discrepancies.

Support marketing leadership with ad hoc data requests, tracking setup, performance summaries, and competitive analysis reports.

Document workflows, maintain audit logs, and help standardize reporting practices across the team.

Collaborate with external vendors or agency partners to ensure accurate campaign tracking and reporting alignment

Qualifications

13 years of experience in a marketing, data, or analytics support role

Strong proficiency in Google Sheets and Excel (formulas, pivot tables, charts, data validation, etc.)

Working understanding of digital marketing fundamentals, including PPC, SEO, email, and social advertising

Experience with CRMs (HubSpot, Salesforce, or similar) and Google Ads or Meta Ads Manager is a plus

Detail-oriented mindset with excellent organizational and analytical skills

Comfortable handling large datasets and troubleshooting data mismatches

Ability to work independently and meet deadlines in a fast-paced environment

Preferred Skills

Basic familiarity with Google Tag Manager, Google Analytics, and UTM tracking

Experience with marketing automation or reporting tools (e.g., Databox, Looker Studio, or Supermetrics)

Interest in marketing technology and data-driven optimization

Experience in Email marketing platforms a plus (klaviyo, Hubspot etc)