Digital Marketing Specialist Zillow

Job Overview:

You’ll take ownership of the digital marketing strategy for a luxury real estate brokerage, helping showcase stunning properties in one of the most beautiful resort destinations in the country. This role is perfect for a marketing professional who thrives on taking initiative, loves real estate, and wants to make a direct impact on business growth. You’ll work closely with the broker-owner to develop campaigns that not only highlight premium listings but also build the company’s brand presence in a competitive luxury market.

Client Overview:

A boutique real estate brokerage specializing in luxury properties in a picturesque mountain resort town with skiing and year-round tourism. This growing company represents high-end listings in a unique market and is looking to expand its digital presence and marketing reach. The team values innovation and proactive thinking in a collaborative, entrepreneurial environment.

Schedule: Monday - Friday, 9 am to 6 am, Mountain Time (New Mexico), with 1 hour unpaid break (40 hours per week)

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations

Responsibilities:

• Develop and execute SEO strategies to boost visibility for luxury property listings and drive organic traffic
• Create and manage weekly email marketing campaigns targeting real estate professionals and past clients
• Launch and maintain newsletters combining local market insights with community highlights
• Optimize Zillow presence and implement advanced features like Zillow Showcase to maximize listing exposure
• Design marketing materials using Canva while maintaining established brand consistency and visual identity
• Research and recommend new digital marketing platforms and strategies to enhance property visibility
• Proactively identify marketing opportunities and present strategic recommendations for business growth
• Analyze campaign performance and adjust strategies based on market response and engagement metrics

Requirements:

• Proven experience with SEO optimization and implementation for lead generation
• Strong background in email marketing campaign development, automation, and performance tracking
• Hands-on experience with the Zillow platform, listing optimization, and real estate marketing tools
• Proficiency in Canva for content creation and maintaining brand consistency
• Strong research skills for identifying new marketing opportunities and industry trends
• Bonus if you have real estate or property marketing experience

Side Note

• This is a permanent work-from-home role under an Independent Contractor arrangement. Candidates must have their own computer and reliable internet connection, and are responsible for their own taxes and benefits. Professional hourly fees are established based on your performance in the application process.

Reminder

• Please follow the provided link to BruntWork’s Career Site to finish your initial application requirements, including the assessment questions, technical check, and voice recording. Submissions with all requirements fulfilled will receive priority review.