Job Description

  • Website CRO Specialist (Full-Time) 
  • Role: Website Conversion Rate Optimization (CRO) Specialist 
  • Schedule: Full-Time (40 hrs/week, flexible hours with 1–2 hr/day PST overlap) Location: Remote 


Overview 

We are looking for a senior-level CRO specialist who can improve conversion across our Shopify website, landing pages, and product pages. 
You will take full ownership of conversion improvements, A/B testing, UX optimization, and funnel performance. 
Your job is to lift our website conversion rate from ~0.25% to 1%+ over time through structured CRO work. 

Responsibilities 

  • Audit existing landing pages, product pages, and funnels 
  • Create data-backed hypotheses and conversion improvement plans ● Build A/B tests (copy, layouts, wireframes, CTAs, UX flows) 
  • Reduce friction points across mobile + desktop 
  • Redesign pages using high-converting UX principles 
  • Work with our front-end team or implement designs directly (depending on tools)
  • Build high-converting landing pages and test variations 
  • Improve site structure, content hierarchy, and messaging clarity 
  • Optimize PDP for conversion (images, copy, layout, comparison charts, FAQs)
  • Run conversion analysis and report weekly insights 
  • Improve site speed, trust elements, and CRO fundamentals 
  • Coordinate with marketing and Amazon teams for cross-channel alignment 


Minimum Requirements 

  • 3+ years in CRO for eCommerce or B2B 
  • Experience improving Shopify conversion rates 
  • Strong portfolio of CRO improvements and A/B test results 
  • Ability to design wireframes and landing pages (Figma/Canva/etc.) 
  • Strong understanding of UX psychology and conversion frameworks
  • Data-driven; comfortable with analytics tools
  • Excellent written English 


KPIs 

  • Raise website CVR (goal: 0.25% → 0.75–1.25%) ● Increase PDP conversion 
  • Reduce bounce rate 
  • Deliver 2–4 CRO experiments per month 
  • Generate measurable revenue uplift from CRO improvements


Job Details

Role Level: Mid-Level Work Type: Full-Time
Country: Philippines City: Manila, National Capital Region
Company Website: https://somewhere.com/ Job Function: Marketing
Company Industry/
Sector:
Staffing and Recruiting

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