Appointment Setter - B2C Cold Calling Roofing Construction Lead Generation

Job Description:

You’ll be the voice that connects homeowners with the roofing help they need. As a B2C appointment setter, you’ll make high-volume outbound calls to residential prospects across Los Angeles, identifying homeowners interested in roof inspections and repairs. This isn’t just cold calling – you’re providing a valuable service by connecting people who need roofing work with qualified local contractors. You’ll work in a performance-driven environment where your communication skills directly impact both homeowner satisfaction and your earning potential through substantial incentive opportunities.

Client Overview:

A growing construction company specializing in roofing services across Los Angeles. They operate with an established call center infrastructure and systematic approach to lead generation, serving both their own roofing operations and partnering with other contractors in the area. The company maintains separate systems for cold outreach and qualified prospects, demonstrating mature sales funnel management.

Schedule:

• Mondays to Fridays, 9:00 am to 6:00 pm (Pacific Standard Time, 40 hours per week)

Independent Contractor Perks:

• Permanent work from home
• Immediate hiring
• Health insurance coverage for eligible locations

Job Responsibilities:

• Make outbound cold calls to residential homeowners using comprehensive contact lists covering the Los Angeles area
• Follow provided scripts to inquire about roof problems and interest in professional roof inspections
• Position calls as independent lead generation service connecting homeowners with local roofing contractors
• Collect detailed contact information and project details from interested prospects
• Record successful leads in Google Docs and spreadsheets for seamless client handoff
• Maintain consistent daily call volume targets and appointment setting metrics
• Participate in daily team meetings to review performance and strategy
• Track call outcomes and lead quality to optimize conversion rates
• Collaborate directly with client leadership on performance improvements and process refinements

Requirements:

• Excellent English communication skills with clear, professional phone presence for residential calling
• Proven experience in appointment setting, outbound sales, or B2C cold calling environments
• Comfortable making high-volume cold calls and handling rejection professionally
• Familiarity with CRM systems, Google Docs, and basic spreadsheet management
• Ability to follow provided scripts while maintaining natural, conversational flow
• Strong organizational skills for accurate lead tracking and data entry
• Reliable high-speed internet connection and quiet, professional work environment
• Bonus if you have experience in construction, home services, or roofing industry
• It helps if you’re comfortable with performance-based compensation structures

Performance-based incentives will be available.

Side Note:

• This is a permanent work-from-home role under an Independent Contractor arrangement. Candidates must have their own computer and reliable internet connection, and are responsible for their own taxes and benefits. Professional hourly fees are determined by your performance throughout the application process.

Reminder:

• Please follow the provided link to BruntWork’s Career Site to finish your initial application requirements, including the assessment questions, technical check, and voice recording. Submissions that fulfill all requirements will receive priority review.