Social Media Executive

This opportunity is for creative and energetic Social Media Executive to support our digital marketing efforts. You’ll play a key role in managing content calendars, creating visual content, and helping the brand connect with educators, students, and institutions across social platforms.

Key Responsibilities:

• Plan, create, and publish engaging content (posts, stories, reels) on Instagram, Facebook, LinkedIn, YouTube, etc
  

• Develop content calendars in sync with product launches, events, and seasonal campaigns
  

• Shoot and edit short videos during workshops, product demos, and live events
  

• Research trends and create STEM-relevant content that connects with educators and students.
  

• Track social media performance using platform analytics and suggest improvements
  

• Collaborate with the content, design, and product teams to align messaging and visuals
  

Required Skills:

• Creative content creation for reels, posts, and stories
  

• Awareness of social media trends, formats, and engagement strategies
  

• Basic graphic design and video editing (Canva, Adobe Premier, CapCut, InShot)
  

• Strong caption writing, hashtag strategy, and storytelling skills
  

• Knowledge of Instagram, LinkedIn, YouTube, Facebook, and Google platforms
  

• Ability to manage time, meet deadlines, and work independently
  

• Team collaboration and openness to feedback
  

• Basic understanding of social media analytics and insights tools