Marketing Analyst Growth Performance

About Bitkernel

Bitkernel Technology Inc. is redefining how the world experiences digital video. With a proven track record of innovation, we’re on a mission to revolutionize streaming technology and build complete content ecosystems. Headquartered in Austin, Texas, with a growing office in Vancouver, B.C., we’re building our future in North America.

Powered by our groundbreaking platform, Goose, we’re creating a next-generation self-serve SaaS solution that enables content creators, broadcasters, and media companies to launch and scale OTT streaming services across Android, iOS, Web, and SmartTV platforms.

Mission

Plan and execute acquisition, engagement and monetization strategies, with a direct focus on growing the user base and revenue.

Responsabilities

• Develop and launch Go-To-Market plans
• Execute growth strategies:
• Acquisition
• Activation
• Retention
• Monetization
• Operate performance campaigns:
• Meta Ads
• Google Ads
• other relevant platforms
• Manage CRM:
• push notifications
• e-mail
• Automations
• Set-up and follow complete funnel:
• install → registration → subscription → registration
• Test and optimize campaigns (A/B testing)
  

Requirements (Mandatory)

• Bachelor’s degree in Marketing or related fields
• Advanced English level.
• Strong performance marketing experience.
• Experience with user acquisition for apps
• Experience with CRM and automation
• Command of growth metrics (CAC, LTV, Churn Rate)
• Analytical Skills
  
  

Nice to have

• Experience with mobile apps
• Experience with subscription products
• Experience with streaming or media
  
  

Soft Skills

• Results-oriented mindset
• Autonomy
• Prioritization skills
• Strategic thinking with practical execution.
  
  

Bitkernel DNA (is it in you?)

Startup Hustle: You thrive in fast-paced, ambiguous environments with a hands-on, problem-solving attitude.

Boundary-Breaking Vision: You challenge conventions to pioneer innovative, world-class user interfaces.

AI-Enhanced Innovation: You harness AI to supercharge development workflows and push the boundaries of what’s possible.

Perks & Benefits

• Career Development Opportunities: Access to learning resources, mentorship, and professional growth.
• Collaborative Team Environment: Engage in team-building activities and thrive in a creative, supportive workplace.
• Great Work Environment: Work from our modern office, with flexibility to work from home.
• Global Opportunities: Join a company with international reach and potential for future travel and team-building abroad.
• Pay Equity: We base pay on your experience, location, and internal equity to make sure everyone is compensated fairly and consistently.

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