Associate Manager - Meta Ads

Job Description

About vCommission Media

vCommission Media is a Leading Global Affiliate Marketing Network, delivering performance on web and mobile to worldwide advertisers through a growing network of over 100K+ affiliates. With presence in India, Singapore, UAE, UK, and USA, vCommission empowers meaningful digital growth across multiple verticals — Ecommerce, Travel, Utility, LeadGen IN, LeadGen & PPC US, and India COD Ecom.

Role Overview

We are looking for a performance-driven Associate Manager – Ad Operations to lead and scale Meta campaigns for eCommerce offers. The ideal candidate will have a strong analytical mindset, hands-on campaign expertise, and the ability to manage and mentor a team while driving consistent ROI.

Key Responsibilities

Campaign Execution

• Plan, launch, and optimize Meta campaigns for eCommerce products/offers
• Build full-funnel strategies across awareness, engagement, conversion, and remarketing
• Write high-converting ad copies aligned with user intent and buying behavior
• Manage campaign pacing, budgets, and performance across devices and geographies
  
  

Optimization & Scaling

• Achieve and sustain 15–25%+ ROI across campaigns
• Monitor key metrics like CTR, CPC, ROAS, ROI, and CR daily
• Scale profitable campaigns while keeping wasted spend below 15%
• Implement advanced audience targeting, bidding strategies, and conversion tracking
  
  

Team Handling & Training

• Manage and mentor a team of junior media buyers
• Ensure team campaigns meet profitability and KPI benchmarks
• Resolve operational challenges to maintain smooth execution
• Develop SOPs for campaign execution and scaling
  
  

Performance Analysis

• Analyze campaign data to identify trends, seasonality, and growth opportunities
• Share actionable insights with reporting managers
• Maintain transparent reporting and performance summaries
  
  

Research & Benchmarking

• Conduct competitor benchmarking using Meta Ads Library, Google Trends, and ad spy tools
• Identify high-performing categories and emerging product opportunities
• Stay updated with Meta algorithm changes and platform updates
  
  

Cross-Team Collaboration

• Work closely with Creative teams to improve ad creatives and CTR
• Collaborate with MIS teams for accurate reporting, ROI tracking, and spend validation
  
  

Requirements

• 3+ years of experience in performance marketing / media buying
• Strong hands-on experience in Meta Ads (primary focus)
• Proven track record of delivering profitable ROI-driven campaigns
• Experience in eCommerce campaign scaling
• Strong analytical and data-driven decision-making skills
• Team management and mentoring experience preferred
• Familiarity with tracking tools, attribution models, and ad spy platforms
  
  

Benefits

• Performance-based incentives
• High-growth learning environment
• Opportunity to work on global campaigns
• Leadership exposure and team management opportunities
  
  

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