Lead - Digital Platforms Senior Lead - Digital Platforms
Talentmate
India
10th September 2025
2509-5752-2285
Job Description
Location Name: Pune Corporate Office - Mantri
Job Purpose
BFL has Financial App & web platform encompassing all its Products and Services. The Objective of the team is to deliver new modules/journeys/features on Digital Platform post benchmarking Digital platforms like Amazon and other financial Digital platforms for industry best practices. The team would closely coordinate and work with multiple stake holders- Business COEs, Wallet Sales team, Service, Operations and Collections functions, Marketing and IT to ensure a seamless and successful delivery.
Role also includes working and delivering SMT and Executive Presentations.
Duties And Responsibilities
Responsibilities include following
Project Planning & Reporting
Review Project requirements for building capabilities on App/Web
Act as a liaison between business and technology groups to facilitate communication both ways
Review Business User Stories, Gap Analysis and Approach
Handling complex ideas and break them down into concise and effective requirements
Interacting with product development teams / technical teams and articulating the requirements into modules of the Mobile App.
Generate ideas for project improvement and brainstorm impact with counterparts in Functions and COEs and gauge feasibility with IT team
Add strategic value to processes through competition mapping and best practices adoption.
Scout the technology landscape to ensure adoption of emerging solutions and maintain innovative edge
Participate in presentation with project priorities, timelines, quarterly plans, etc. to Vertical Head for sign-off
Prepare overall project plan for execution of projects and prioritize projects based on those with large impact or horizontal level impact
Prepare monthly updates and reports on project status and progress to be shared with Project Head and other Vertical Heads, seek inputs on course correction
Project lifecycle management
Understand change requirements and evaluate to take decision on selection of projects based on impact and extent of change
Scoping of the project along with the relevant stakeholder for critical projects
Conducting discussions with IT, on major projects on issues related to deviations on delivery and timelines, and work on the revisions
For all projects in post-production, guide sustenance monitoring to ensure appropriate approach is adopted, to better understand pilot response/ feedback and ensure smooth and stable pan-India execution
Provide functional and technical support in resolving Production issues and Customer pain points.
External practices / research may be followed operational processes and application in module specific scenario
Review customer feedback for marketplace, updating processes or functionalities as needed.
Monitor, analyze and report on marketplace metrics and performance.
Monitoring promotional activities across all marketplaces
Work with business teams to develop strategies to increase sales, reduce costs and drive conversion rate upwards.|3. Project Review & Stakeholder management
Review the project plans, for all projects, and provide inputs on enhancing effectiveness and efficiencies and deliver within timelines
Review achievement of project milestones, adherence to timelines, etc.; Resolve issues, roadblocks and escalations to ensure delivery as per desired objectives
Engage with business stakeholders/ Verticals to provide status update on projects (for business/ Verticals initiated projects) and to update on delays / issues / deviations and agree on revision of timelines/ scope of project
Production Support
Use Production management tools for daily monitoring and pro-active issue identification
Clever Tap
KPI Portal
User Experior
Google Console
Define Clever Tap events & raise requirement with IT team for delivery
Create CT Funnels and track on daily basis for pro-active issue identification
Define KPIs & raise requirement with IT team for delivery
Track KPIs for anomalies on daily basis for pro-active issue identification
Reporting of all identified issues and resolution timeline follow-up & closure.
Classification of issues on criticality (H/M/L) Identification and reporting of all enhancements/Change request & resolution timeline
Benchmarking with industry to understand their app metrics and best practices.
Engaging with cross functional teams to create synergies and thereby, executing planned campaigns
Key Decisions / Dimensions
Closure of flows and Journeys with all stakeholder’s basis feasibility and prioritization
Change request Management
Feature Management and prioritization
Go-No Go decision basis module readiness
Major Challenges
Consensus building between all stakeholders
Ensuring smooth SDLC
Understanding Technical limitations and modifying Product basis it.
Timeline Management
Required Qualifications And Experience
MBA/Post Graduate Degree
6 – 8 years’ experience in Managing and building Engagement Capabilities like ONDC, Native Partnerships, etc.
Understanding of Engagement Capabilities like ONDC, Native Partnerships, etc.
Visualize the design from a customer point of view to enable a self-service architecture encompassing all service modules
Exposure to building and managing Digital Applications
Grounds up work in building and delivering Digital platform
Technology orientation and attitude to challenge status-quo.
High degree of passion and self-belief.
Collaborative work style to engage with peers & colleagues in other functions across the company.
Exceptionally high motivational levels and a self-starter.
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