SEO & PPC Specialist (Hospitality | Remote | Philippines)
Join a fast-growing global hospitality team!
We’re hiring an SEO & PPC Specialist to drive digital marketing performance for a multi-site UK-based hotel group. This role is ideal for a data-driven marketer who thrives on optimizing campaigns, increasing direct bookings, and maximizing ROI across organic and paid channels.
If you’re passionate about search marketing, performance analytics, and turning traffic into revenue, this is your opportunity to own and scale digital acquisition strategies while working remotely with a global team.
Role Summary
As the SEO & PPC Specialist, you’ll manage end-to-end search marketing strategies across multiple hotel brands, focusing on increasing visibility, driving qualified traffic, and boosting direct bookings. You’ll optimize SEO performance, manage paid campaigns, and continuously refine strategies based on data insights to reduce reliance on third-party booking platforms and improve overall marketing efficiency.
Key Responsibilities
SEO
Manage on-page and technical SEO across multiple hotel websites
Conduct keyword research focused on local and destination-based searches
Optimize content to improve organic traffic and conversion rates
Utilize tools like Google Search Console and SEO platforms to monitor performance
Improve rankings for high-intent, booking-related keywords
PPC
Manage Google Ads campaigns (search, display, remarketing)
Optimize budgets and maximize return on ad spend (ROAS)
Conduct A/B testing on ad creatives and landing pages
Track conversions and analyze campaign performance
Reducing dependency on OTAs (Booking.com, Expedia)
Conduct competitor analysis within the hospitality sector
Collaborate with booking and revenue teams to align campaigns with occupancy goals
Must-Have Qualifications
3+ years of experience in SEO and PPC or digital marketing roles
Proven experience managing Google Ads campaigns and SEO strategies
Strong understanding of search algorithms, keyword strategy, and conversion optimization
Experience with analytics and reporting tools (Google Analytics, Search Console, etc.)
Data-driven mindset with strong analytical skills
Excellent English communication skills (written and verbal)
Nice-to-Have Skills
Hospitality or travel industry experience
Experience working with multi-brand or multi-site businesses
Background in digital marketing agencies
Google Ads certification or equivalent credentials
Familiarity with OTA platforms (e.g., Booking.com, Expedia)
Reporting Line And Working Pattern
Reports to: Head of Marketing / Digital Marketing Manager
Fully remote, Philippines-based role
Must have overlap with EST working hours
Why You’ll Love This Role
Own and optimize digital marketing strategies for multiple hotel brands
Work with a global hospitality group focused on growth and innovation
Enjoy full remote flexibility with international collaboration
Make a direct impact on revenue through performance marketing
About MagentIQ
At magentIQ, we value diversity, innovation, and continuous growth.
Join our team and be part of a collaborative, forward-thinking organization where your work truly impacts global technology. If you’re ready to build reliable, scalable systems that power the future of automation we’d love to meet you!
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