Job Description

Social Media Manager – D2C Brand | Litemed

Job Title: Social Media Manager

Company: Litemed

Location: Hyderabad

Experience: 2+ Years

Salary: ₹4 LPA – ₹10 LPA

Working Days: 6 Days Working

Employment Type: Full-Time

About The Company

Litemed is a growing D2C healthcare and wellness brand focused on innovative medical and lifestyle solutions. We are looking for a creative and performance-driven Social Media Manager to build and scale our digital presence across platforms.

Key Responsibilities

  • Manage end-to-end social media presence across Instagram, Facebook, LinkedIn, YouTube, and other platforms
  • Plan and execute monthly content calendars aligned with marketing campaigns and product launches
  • Create engaging social media strategies to improve brand awareness, engagement, and conversions
  • Coordinate with graphic designers, video editors, influencers, and marketing teams for content execution
  • Monitor social media trends, viral formats, and competitor activities
  • Manage community engagement through comments, DMs, reviews, and audience interaction
  • Collaborate with performance marketing teams for paid campaigns and ad creatives
  • Track KPIs such as engagement, reach, follower growth, and campaign performance
  • Execute influencer collaborations, UGC campaigns, and brand partnerships
  • Ensure brand consistency across all digital platforms

Required Skills

  • Strong understanding of Instagram, Facebook, LinkedIn, and YouTube algorithms
  • Experience with Meta Ads Manager and social media analytics tools
  • Knowledge of Canva, CapCut, Adobe Creative Suite, or similar tools
  • Excellent communication, copywriting, and content planning skills
  • Understanding of D2C branding, storytelling, and audience engagement
  • Ability to work in a fast-paced startup environment

Qualification

  • Bachelor’s degree in Marketing, Mass Communication, Media, or related field
  • Minimum 2+ years of experience in Social Media Management, preferably in D2C/E-commerce brands

Preferred Candidate Profile

  • Experience in healthcare, wellness, beauty, or lifestyle brands
  • Strong understanding of reels, short-form content, and influencer marketing
  • Creative thinker with analytical mindset
  • Portfolio showcasing successful social media campaigns is preferred

Benefits

  • Opportunity to work with a fast-growing D2C healthcare brand
  • Creative and collaborative work culture
  • Exposure to branding, influencer marketing, and performance campaigns
  • Career growth opportunities

How to Apply

Interested candidates can share their updated resume and portfolio with the HR team.

Modern D2C brands are increasingly prioritizing short-form content, influencer collaborations, analytics-driven campaigns, and community engagement for Social Media Manager roles.

Job Details

Role Level: Mid-Level Work Type: Full-Time
Country: India City: Peerancheru ,Telangana
Company Website: https://litemed.co.in/about-us/ Job Function: Marketing
Company Industry/
Sector:
Medical Equipment Manufacturing

What We Offer

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Job Snapshot

Work TypeFull-Time
Role LevelMid-Level
Job FunctionMarketing
CityPeerancheru
IndustryMedical Equipment Manufacturing
Posted03 Nov 2026
Job ID2611-63387-1
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