Digital Marketing Manager

Responsibilities

• Plan and execute all digital marketing, including SMO/SMM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimise spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimise user experience.
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Must have excellent team management skills to guide them and get the expected as per the set goals.
• Instrument conversion points and optimises user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
  
  

• Good working experience of digital marketing.
• Bachelor's degree in marketing or business.
• Excellent skills of team management.
• Must be able to juggle multiple projects at the same time.
• Incredible attention to detail.
• Full understanding of all social media platforms.
• Problem-solving skills.
• Knowledge of content management systems.