SEO Executive 08F25

As an SEO Executive, you will play a crucial role in enhancing the online visibility and search engine rankings of our brand. You will be responsible for developing and implementing effective search engine optimization strategies to drive organic traffic to our website. This position requires a thorough understanding of SEO best practices, analytics, and tools, and the ability to work collaboratively with our content, marketing, and development teams. This is an opportunity for a detail-oriented and analytical individual who is passionate about digital marketing and is keen to keep up-to-date with the latest trends and algorithm changes in the SEO landscape. You will help us improve our site’s usability, content production, link building, and overall user experience to maximize our online presence and drive growth.

Responsibilities

• Conduct thorough website audits to identify technical SEO issues and recommend solutions.
• Develop and execute SEO strategies to improve search engine rankings and visibility.
• Perform ongoing keyword research and expand our keyword discovery initiatives.
• Create and optimize high-quality content in alignment with SEO best practices.
• Monitor and analyze SEO performance using tools like Google Analytics and SEMrush.
• Collaborate with the content team to create SEO-friendly content and optimize existing content.
• Stay up-to-date with the latest SEO trends, algorithm changes, and best practices.
• Manage and implement backlinking strategies to improve domain authority and trustworthiness.
• Perform competitive analysis to benchmark our SEO performance against industry peers.
• Work closely with the development team to ensure SEO optimization is top of mind during website development.
• Report on key performance metrics and communicate SEO progress to stakeholders.
• Assist in the management of social media channels to enhance cross-channel SEO efforts.

Requirements

• Bachelor’s degree in Marketing, Business, IT, or a related field required.
• Proven experience as an SEO Executive or similar role in digital marketing.
• In-depth knowledge of search engine algorithms and ranking factors.
• Proficiency with SEO and analytics tools, including Google Analytics and SEMrush.
• Strong analytical, problem-solving, and organizational skills are essential for this role.
• Excellent communication skills to convey technical information to non-technical teams.
• Experience with HTML, CSS, and understanding of web development is a plus.
• Ability to work collaboratively in a fast-paced, dynamic work environment.
• Demonstrated ability to manage multiple projects and meet deadlines effectively.