Sales and Marketing Executive (225-916)

A Sales and Marketing Executive plays a critical role in driving the growth of a company by generating sales leads and implementing marketing strategies. This professional is responsible for developing business, securing new clients, and maintaining a profitable relationship with existing customers. Sales and Marketing Executives use their skills to improve the company's sales revenue, identify market opportunities, and provide strategic input to enhance the organization's brand presence. They employ their understanding of retail trends, customer needs, and competitor strategies to drive overall business performance. Additionally, they work closely with creative teams to develop innovative marketing campaigns that resonate with target audiences. An ideal candidate possesses strong analytical skills, creativity, and the ability to work collaboratively in a fast-paced environment.

Responsibilities

• Develop and execute sales and marketing plans to achieve target revenue.
• Identify and pursue new potential clients and business opportunities effectively.
• Lead the analysis of market trends and customer needs to inform marketing strategies.
• Coordinate and organize promotional events to increase brand awareness and sales.
• Maintain relationships with key clients and ensure client satisfaction and loyalty.
• Collaborate with product development teams to align marketing strategies with product offerings.
• Generate accurate sales forecasts and report findings to senior management regularly.
• Monitor and evaluate the effectiveness of marketing campaigns using key performance indicators.
• Oversee digital marketing efforts including SEO, SEM, content marketing, and social media campaigns.
• Create detailed proposals and presentations tailored to potential client's needs.
• Negotiate contract terms with clients to maximize profits while meeting customer needs.
• Develop and maintain a thorough knowledge of the company’s products, services, and policies.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in sales and marketing roles within a competitive industry.
• Excellent communication and interpersonal skills for client engagements.
• Strong analytical skills to interpret data and drive decision-making processes.
• Ability to develop and implement strategic sales and marketing plans effectively.
• Understanding of digital marketing trends and proficiency with associated tools.
• Exceptional organizational skills and ability to manage multiple projects simultaneously.