CRM Executive 03J26

The CRM Executive role is pivotal in managing and enhancing the relationship between a company and its customers. This position involves leveraging CRM software to analyze customer interactions and data throughout the customer lifecycle. The primary focus is to improve business relationships with customers, assist in customer retention, and drive sales growth. A successful candidate will be responsible for developing and implementing a CRM strategy that aligns with the company's strategic goals, optimizing campaigns, and ensuring the CRM system provides an effective sales funnel. The ideal candidate will have excellent communication skills, be detail-oriented, and have a passion for building long-term customer relationships.

Responsibilities

• Develop and implement CRM strategies to increase customer engagement and retention.
• Manage the CRM system and ensure it functions efficiently and effectively.
• Analyze customer data to identify trends, opportunities, and areas for improvement.
• Create and manage targeted marketing campaigns to drive customer loyalty.
• Work collaboratively with sales, marketing, and customer service teams to enhance CRM processes.
• Monitor and report on the effectiveness of CRM campaigns and initiatives.
• Train staff on CRM best practices and ensure adoption across all teams.
• Help resolve customer issues quickly to ensure a high level of satisfaction.
• Document and monitor CRM policies, procedures, and processes for continuous improvement.
• Utilize CRM data to create insightful reports for senior management decision-making.
• Stay informed of industry trends and developments in CRM technologies and practices.
• Regularly update the CRM database to ensure information accuracy and relevancy.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field preferred.
• Minimum of 2 years of experience in a CRM or related role.
• Proficiency in CRM software tools such as Salesforce or HubSpot required.
• Strong analytical skills with the ability to interpret large datasets effectively.
• Excellent communication, interpersonal, and customer service skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Exceptional problem-solving abilities and high attention to detail required.