Drive acquisition of new Unsecured loans customers from open market
Identify quality leads from unsecured loans & liabilities customers through assessments by analyzing credit histories and performing financial analysis, ensuring compliance with internal and external regulations
Monitor and manage installment payments and collections of assigned customers
Develop and execute strategies to acquire new unsecured loan customers
Collaborate with the liabilities team to cross-sell unsecured loans
Follow up on leads provided by team various channels within defined TAT
Achieve monthly loan disbursement targets through acquisition of new customers and conversion of existing customers
Coordinate with Products & Marketing department to carry out marketing drives at his/her assigned and catchment areas for unsecured loans
Prospect new customers, maintain database of the leads, meet & convert select prospects and manage the relationship thereafter
Attend center meetings to generate leads for Unsecured loans and actively driving conversion of existing borrowing customers into SBL customer
Cross sell other products of Ujjivan and pass quality leads to respective officers/staff
Share customer insights/product related feedback with the Branch Head and Area Manager – Microfinance
Provide inputs pertaining to revision of product and credit policies to the respective teams on the basis of geography specific considerations
Customer
Interact with customers in a courteous and professional manner; provide prompt, efficient and accurate services and establish professional relationship with them, with a long-term perspective
Conduct the appraisal process of potential customers in a courteous manner without compromising quality
Guarantee confidential treatment of all the information gathered from customers
Internal Process
Carry out the pre and post-loan activities related to Unsecured loans, perform simple financial analysis, present the loan applications to the sanctioning authority by adhering to the set TAT & prioritize repayment of loans to maintain best portfolio quality
Visit the customer’s business and residential place to conduct thorough assessment/evaluation, following standard operation procedures. Analyze and evaluate loan applications to determine the situation of business, establish risks, determine the capacity of repayment and adequate loan amount for the customer’s needs and also evaluate the family situation and stability
Cooperate with credit department in case of identifying discrepancies or problems in customer’s information, reports, etc.
Coordinate with Liabilities team if applicable, to ensure bank accounts are opened/activated to disburse loan amount and necessary standing instructions to repay monthly disbursements and provide savings tool to customers
Perform loan utilization check and follow up on disbursed loans, especially of the ones not paying on time
In case of arrears, visits customers for loan recovery and coordinate with collections officer to update the status periodically
Learning & Innovation
Maintain up to date knowledge of Unsecured loans as well as a working knowledge of other products offered in branch
Inform Branch Head about demand in the assigned area as well as on competition on a regular basis
Ensure adherence to training man-days/ mandatory training programs for self
Ensure goal setting, mid-year review and performance appraisal processes are completed within specified timelines
MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS
Educational
Qualifications
Graduate, preferably in commerce and related streams
Experience
Preferred experience of 2-4 years in banking, asset products sales or collection
Certifications
NA
Functional Skills
Knowledge of Banking sector
Knowledge on individual lending - Secured loans/asset products and third-party products
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