Deputy Manager - Sales Acrylic Acid And Esters

We are a leading chemical company, with the best teams developing intelligent solutions for our customers, and for a sustainable future.

We connect and develop people with diverse talents all over the world. For you, this means a variety of ways to progress.

Not only your performance but also your personality matter to us, regardless of gender, age, ethnicity, orientation, and background. At BASF, careers develop from opportunities.


Objectives of the Position

: Drive Sales & Business development activities for CPH SBU in sub region, including working with channel partners as appropriate


Main Tasks:


CPH sales

• Service existing B2B customers and identify new customers to diversify customer base to ensure sustainable and healthy business development for CPH in the subregion.
• Manage the complete sales cycle with the customer.
• Develop lasting customer relationships to identify business trends in and beyond the customer scope or respective portfolio.
• Monitor competition by gathering market information on pricing, products, new product development, business models.
• Provide accurate sales forecast, supporting efficient planning of products and services.
• Identify customer requirements and offer solutions accordingly.
• Negotiate and close deals or contracts with customers and provide operational guidance and support to the relevant functional departments to ensure implementation.
• Implement customer and segment-specific strategies in alignment with Marketing.
• Distributor Management - Train, motivate, monitor and engage assigned distributors/agents to achieve business results as per plan. Utilize distributor/agents’ operations to increase BASFs competitiveness in the market.
• Regular market mapping for CPH business in subregion to understand market movement, competition & demand / supply development.
• Plan, lead and carry out sales activities to achieve sales targets by calling and visiting existing/prospective Specialty Monomers customers to understand and identify their needs to create a long-term customer supplier relationship.
• Provide customer credit information for company credit control function, ensure timely payment of receivables to meet established sales targets and revenue goals.
• Focusing on opportunities to develop new customers and new application areas
  
  
  

• Take ownership of key accounts, including the development and execution of the account strategy and ensure alignment with corporate key account strategy.
• Develop and maintain long term business relationships.
• Serve as a liaison between account and BASF departments to provide ongoing support and ensure customer satisfaction.
  
  
  

• Education: Chemical Engineering, min B. Tech / equivalent
• Working Experience: min 5 ~ 8 years in the chemical industry
• Professional Knowledge: B2B sales, commodities/specialties market dynamics