Brand Manager - Personal Care - Tier 1 FMCG
Talentmate
India
4th September 2026
2609-2544-2151
Job Description
- Own end-to-end growth for a leading personal care brand portfolio
- Drive innovation, media strategy & launches with high visibility
Our client is a highly respected consumer products company with a strong portfolio of category-leading brands and a significant presence across domestic and international markets. Known for its entrepreneurial culture and consumer-first mindset, the organization empowers marketing talent with meaningful ownership, strategic influence, and opportunities to shape the future of iconic brands.
Job Description
As Brand Manager, you will be responsible for driving growth, profitability, and brand equity for a key consumer brand portfolio.
Key Responsibilities Include
- Develop and execute brand strategies to deliver sustainable growth.
- Lead consumer insight generation to identify innovation opportunities.
- Manage the brand P&L and monitor key performance metrics.
- Drive product innovation, renovation, and extension pipelines.
- Plan and execute ATL, BTL, digital, and integrated marketing campaigns.
- Partner closely with sales, trade marketing, and channel teams to maximize market impact.
- Work with creative, media, research, and agency partners to deliver best-in-class campaigns.
- Collaborate with R&D, packaging, supply chain, and commercial teams to ensure successful product launches.
- Strengthen brand equity, consumer loyalty, and market penetration
- MBA/Post Graduate in Management from a premier institute. (2020/21/22 batch only)
- 4-5 years of experience within FMCG or consumer-focused businesses.
- At least 1 year of ASM experience in GT/MT/Ecom.
- At least 1.5 years of hands-on brand management experience.
- Strong understanding of consumer behavior, brand building, and innovation.
- Experience managing integrated marketing campaigns across traditional and digital channels.
- Commercially astute with exposure to business performance and profitability metrics.
- Demonstrated project management and stakeholder management skills.
- Entrepreneurial mindset with the ability to think strategically and execute effectively.
- Opportunity to own and shape a flagship consumer brand.
- High visibility with senior leadership and cross-functional teams.
- Strong career progression into larger portfolio and leadership roles.
- Exposure to consumer insights, innovation, media, and commercial strategy.
- Freedom to experiment and build impactful marketing initiatives at scale.
- Dynamic, high-performance culture that values creativity and ownership.
Quote job ref: JN-122025-6911998
Job Details
| Role Level: | Not Applicable | Work Type: | Full-Time |
|---|---|---|---|
| Country: | India | City: | Mumbai |
| Company Website: | https://redirect.michaelpage.com/mp-home | Job Function: | Marketing |
| Company Industry/ Sector: |
Other | ||
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