Assistant Vice President Digital Product Management Consumer Banking Group

Business Function

DBS Consumer Banking Group is committed to helping customers achieve their financial goals across different life stages. As a leading bank in Asia, DBS offers a comprehensive range of products and services including deposits, investments, insurance, mortgages, credit cards, and personal loans. The focus is on delivering relevant financial solutions tailored to customer needs through innovation, technology, and data-driven insights.

Job Purpose

The AVP Product Manager in the Digital Onboarding team will contribute to digital initiatives across retail banking products, with a focus on video-enabled KYC processes. The role involves supporting the conceptualization, design, and launch of innovative financial products while enhancing customer experience and driving business growth.

Key Accountabilities

• Product Development and Innovation
• Support the development and launch of customer-focused financial products.
• Collaborate with cross-functional teams to implement product strategies effectively.
• Digital Transformation and Customer Experience
• Work with technology teams to enable digital-first solutions and seamless customer journeys.
• Incorporate customer insights to improve product features and usability.
• Market Analysis and Strategy
• Conduct market and competitor research to identify trends and opportunities.
• Contribute to data-driven strategies that support product performance and business goals.
• Revenue and Performance Management
• Assist in monitoring product performance, revenue, and profitability.
• Identify growth opportunities and support initiatives to improve portfolio returns.
• Stakeholder Collaboration
• Partner with teams including business development, marketing, risk, and legal to ensure compliance and alignment with organizational objectives.
• Build and maintain effective relationships with internal and external stakeholders.
  
  

• Support the end-to-end lifecycle of digital onboarding (VKYC) products, including ideation, design, development, and go-to-market activities.
• Analyze customer data to enhance product design and align with evolving needs.
• Contribute to digital transformation initiatives aimed at improving efficiency and customer experience.
• Prepare presentations and business cases for new product proposals.
• Ensure adherence to regulatory and compliance requirements, including V-CIP guidelines.
  
  

• MBA or M.Tech (preferred)
  
  

• Understanding of video-based KYC or digital banking products is preferred.
• Knowledge of V-CIP regulations and compliance requirements.
• Strong analytical and problem-solving skills with a data-driven approach.
• Effective communication and stakeholder management skills.
• Customer-centric mindset with an emphasis on innovation.
• Ability to adapt and work in a dynamic environment.
  
  

• Proficiency in Excel, PowerPoint, and data visualization tools.
• Basic understanding of liability products and payments.
• Familiarity with digital platforms and customer journey design.