Art Director AI Films And Generative Content

Role Overview

We are looking for an Art Director with deep expertise in AI-led creative production, specifically in building film-grade outputs using generative tools. This role goes beyond design execution – it requires visual storytelling, prompt architecture, and system-thinking to create scalable, high-quality content across formats.

You will be responsible for conceptualising and executing AI-powered films, static assets, and digital personas, while ensuring visual consistency, brand alignment, and production efficiency.

Key Responsibilities

• AI Film Creation & Visual Storytelling
• Conceptualise and execute AI-driven films using tools like Runway ML, Kling, Google AI Studio, and Higgsfield
• Translate scripts and ideas into cinematic visual outputs using generative pipelines
• Ensure strong narrative flow, shot design, transitions, and emotional tonality
• Generative Design & Static Content
• Create high-quality static assets using tools like Midjourney, Magnific AI, and Adobe Firefly
• Maintain design systems and visual consistency across campaigns
• Master Prompt Architecture
• Build and maintain advanced prompt frameworks for:
• Cross-platform consistency (Video vs Static vs Motion)
• Style preservation (lighting, textures, character fidelity)
• Develop reusable prompt libraries to scale production output without compromising quality
• AI Influencer / Digital Persona Development
• Lead the visual development of AI-generated personas and brand ambassadors
• Ensure continuity in appearance, styling, and behaviour across content formats
• Work closely with strategy and content teams to evolve persona narratives
• Audio & Voice Integration
• Integrate AI-generated audio using tools like ElevenLabs and Suno
• Align voice, sound design, and visuals for cohesive storytelling
• Workflow & Production Efficiency
• Build end-to-end AI production workflows (ideation → prompt → generation → refinement → output)
• Identify opportunities to reduce cost and turnaround time vs traditional shoots
• Stay updated with evolving AI tools and integrate them into production pipelines
  

• Hands-on experience with AI tools (highlighted in yellow above)
• Strong command over visual storytelling and art direction fundamentals
• Expertise in prompt engineering for consistent outputs
• Experience with Adobe Creative Suite for post-processing and refinement
• Understanding of composition, lighting, color grading, and cinematic language
  

• Experience working on AI films, branded content, or experimental formats
• Exposure to AI influencer creation / virtual characters
• Basic understanding of editing, motion design, and sound layering
  

• 3–6 years in Art Direction / Visual Design
• At least 1–2 years hands-on with AI tools in production workflows