Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

Were proud to be an equal opportunity employer. At VIL, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected and empowered to reach their potential and contribute their best.

VILs goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our Values of Passion, Boldness, Trust, Speed and Digital. Consequently, our recruiting efforts are directed towards attracting and retaining best and brightest talents. Our endeavour is to be First Choice for prospective employees.

VIL ensures equal employment opportunity without discrimination or harassment based on race, colour, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.

VIL is an equal opportunity employer committed to diversifying its workforce.

Territory Sales Manager (TSM)

Role Purpose

To drive business growth and revenue across the assigned territory by managing distribution, expanding market presence, improving productivity, and ensuring effective execution of sales and customer acquisition initiatives.

Key Responsibilities

1. Business & Sales Management

• Deliver territory-wise targets for Gross Adds, MNP, revenue and other business KPIs.
• Drive daily, weekly and monthly sales performance through effective planning and execution.
• Identify growth opportunities and develop action plans to improve market performance.
• Monitor performance against targets and ensure timely corrective actions.

2. Distribution & Channel Management

• Manage and strengthen the distributor and retailer network across the assigned territory.
• Ensure adequate channel coverage, availability and productivity.
• Identify new business opportunities and appoint productive channel partners wherever required.
• Maintain strong relationships with distributors, retailers and key market stakeholders.

3. Team Management

• Guide and coach the field sales team, including TSXs/DSRs and other frontline resources.
• Set clear targets and ensure effective deployment of resources.
• Conduct regular reviews, field visits and performance discussions.
• Build team capability through continuous coaching and on-the-job training.

4. Market Development

• Drive MNP, Gross Adds, FRC/activation and other acquisition initiatives.
• Improve market penetration through new outlet activation and expansion of distribution.
• Track competitor activity, market trends and local opportunities.
• Execute company campaigns, contests and strategic initiatives effectively.

5. Productivity & Execution

• Improve outlet, distributor and frontline productivity through structured reviews.
• Ensure effective utilization of sales schemes, incentives and promotional programs.
• Monitor daily performance and take immediate action on gaps.
• Ensure disciplined execution of company processes and systems.

6. Reporting & Governance

• Maintain accurate daily/weekly/monthly performance reports.
• Analyse business data to identify gaps and growth opportunities.
• Ensure compliance with company policies, processes and audit requirements.
• Coordinate with Zonal/Area leadership and other functions for smooth execution.

Key Competencies

• Strong sales and business acumen
• Distribution & channel management
• Team leadership and people management
• Analytical and problem-solving skills
• Market understanding and competitor awareness
• Strong communication and negotiation skills
• Result orientation and ownership
• Planning, execution and review discipline

Key Performance Indicators (KPIs)

• MNP / Gross Adds
• Revenue / Recharge performance
• Active outlet & productive outlet growth
• Distributor productivity
• Frontline productivity
• Customer acquisition
• Market share / territory growth
• Channel expansion and coverage
• Target achievement
• Process compliance

Preferred Profile

• Graduate / MBA preferred
• Relevant experience in telecom, FMCG, consumer durable or other channel-sales businesses
• Strong experience in distribution and field sales
• Good knowledge of the local market
• Demonstrated ability to manage teams and deliver business targets
• Willingness to travel extensively within the assigned territory

Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership