Senior Market Development Representative

Job Description

Are you a passionate, resilient, and results-driven professional who thrives on building relationships, generating opportunities, and driving business growth? We are looking for a Senior Market Development Representative (MDR) responsible for building and scaling outbound demand generation initiatives while driving qualified pipeline growth through strategic outreach and partner engagement.

7EDGE is a Digital Product Engineering Company based in Bengaluru, India. Our core expertise lies in crafting modern applications with cloud-native services, specializing in microservices and serverless architecture tailored to the requirements of enterprises and startups alike. We deliver unparalleled solutions to industries and companies across the globe. As the company is expanding rapidly, we are looking to grow our Marketing by hiring talented individuals who are eager to learn and contribute to our success.

In this role, you will leverage your technical expertise and problem-solving skills to:

• Drive structured outbound prospecting initiatives targeting decision-makers across approved customer segments.
• Convert marketing-generated interest into qualified meetings and sales opportunities.
• Build and execute telemarketing and outreach cadences across multiple channels.
• Develop and manage local agents, referral partners, and affiliate relationships.
• Coordinate with AWS Account Managers and Partner Success Managers to drive pipeline opportunities.
• Own CRM hygiene and maintain accurate reporting and pipeline visibility.
• Contribute toward building and scaling 7EDGE's demand generation engine.
  
  

This role presents a valuable opportunity to contribute directly to 7EDGE's growth journey and take ownership of building scalable demand generation initiatives. If you are ready to take on this dynamic and fulfilling position, we encourage you to submit your application..

Responsibilities

• Execute structured telemarketing and relationship based cold-calling campaigns targeting decision-makers across approved customer segments.
• Qualify prospects and hand over confirmed meetings to Sales through HubSpot.
• Design and execute intent-based email campaigns, cold email sequences, and lead nurturing workflows.
• Identify, onboard, and manage local agents, affiliates, and referral partners.
• Coordinate with AWS Account Managers and Partner Success Managers for market-specific prospecting activities.
• Capture and follow up on all leads generated through events & exhibitions within 48 hours.
• Maintain CRM data accuracy and ensure pipeline hygiene in HubSpot.
• Handle objections effectively and qualify prospects using MQL/SQL criteria.
• Track outreach performance and continuously optimize conversion metrics.
• Build strong external relationships with customers, partners, and stakeholders.
  
  

REPORTING LINE

• You will be reporting to the Manager I – Services Marketing
  
  

Basic Qualifications

• 5+ years of experience in B2B outbound sales, SDR, MDR, Inside Sales, or related roles.
• Prior experience within Digital Services, IT Services, Technology, Cloud, or B2B SaaS environments.
• Hands-on experience in telemarketing, cold calling, and structured outbound outreach.
• Strong understanding of lead qualification methodologies (MQL/SQL).
• Proven experience using HubSpot CRM for lead management and pipeline tracking.
• Experience with outreach tools such as Apollo, Outreach, ReachInbox, and LinkedIn Sales Navigator.
• Exposure to the North America and Western Europe markets.
• Strong verbal and written communication skills.
• Ability to manage EST/GMT time-zone-based outreach activities.
• Excellent objection handling and relationship-building capabilities.
  
  

Preferred Qualification

• Exposure to AWS, Azure, or GCP partner ecosystems and co-sell models.
• Experience managing referral networks, affiliates, or partner ecosystems.
• Knowledge of campaign attribution and UTM tracking fundamentals.
• Familiarity with AI-assisted outreach tools and personalization platforms.
• Prior experience managing or mentoring small teams.
  
  

Perks/Benefits

• Personalized learning opportunities to enhance your career.
• Competitive salary structure aligned with industry standards.
• Comprehensive health insurance and wellness programs.
• A collaborative and innovative work environment where your ideas are valued.
• Regular team-building events, company outings, and engaging workplace activities.
• A culture of appreciation with Peer and Spot Recognition programs to celebrate your contributions.

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