Content Writer

🔥 Key Responsibilities

• Content Strategy & Planning: Develop and execute content calendars aligned with business goals, product launches, SEO opportunities, and merchant acquisition targets.
• SEO & Organic Growth: Research keywords, identify content gaps, and create optimized blogs, guides, comparison pages, and solution-focused articles to improve organic visibility and search rankings.
• Product & Solution Content: Create compelling landing pages, feature pages, integration content, use cases, and product messaging that clearly communicate the value of Ced Commerce solutions.
• Conversion-Focused Content: Develop content that attracts relevant audiences, addresses merchant pain points, and encourages product exploration, sign-ups, and sales engagement.
• Market & Competitor Research: Analyze e-commerce trends, marketplace developments, competitor strategies, and merchant challenges to identify new content opportunities.
• Content Distribution & Optimization: Collaborate with SEO, social media, email marketing, and partnership teams to maximize content reach, engagement, and performance.
• Content Performance Reporting: Track and report weekly on content performance, including organic traffic, keyword rankings, engagement, and conversions, connecting content efforts to business outcomes.
• Content Refresh & Improvement: Regularly audit and update existing content to maintain accuracy, improve search performance, and increase conversion potential.
• Cross-Functional Collaboration: Work closely with product and business teams to ensure content aligns with product positioning, customer requirements, and broader marketing objectives.
• Content Quality & Consistency: Maintain high editorial standards, brand consistency, factual accuracy, and a clear, engaging writing style across all content assets

😊 About You

• 4–5+ years of experience in content marketing, preferably within B2B SaaS, e-commerce, Shopify, or marketplace technology.
• Proven experience developing and executing content strategies that support organic growth and business objectives.
• Strong understanding of SEO fundamentals, keyword research, search intent, on-page optimization, and content performance analysis.
• Excellent writing, editing, and storytelling skills, with the ability to simplify complex product and technical concepts for business audiences.
• Experience creating blogs, landing pages, product pages, comparison articles, guides, and conversion-focused marketing content.
• Familiarity with e-commerce platforms, the Shopify ecosystem, marketplace integrations, or SaaS products is an advantage.
• Ability to conduct competitor research, identify content gaps, and translate market insights into actionable content plans.
• Experience using SEO and analytics tools to monitor keyword rankings, organic traffic, engagement, and conversions.
• Strong analytical skills with the ability to measure content effectiveness and recommend data-driven improvements.
• Excellent communication and collaboration skills, with the ability to work effectively across product and marketing teams.
• Highly organized, detail-oriented, and proactive, with the ability to manage multiple content projects and meet deadlines.

⛳️ Perks & Benefits

• 40 days Annual leave
• Healthcare benefits 
• Regular rate reviews and bonus opportunities