Job Description

Position Summary

The Store Manager is responsible for the overall performance and daily operations of the retail fashion store, including sales, customer service, merchandising, and team management. This role requires a dynamic leader who can drive business results while creating an exceptional shopping experience and developing a high-performing team.

Key Responsibilities

Sales & Business Performance

  • Drive store sales and profitability to meet or exceed monthly, quarterly, and annual targets
  • Analyze sales reports, KPIs, and market trends to identify opportunities and develop action plans
  • Manage store budget, control expenses, and optimize labor costs while maintaining service standards
  • Implement promotional strategies and marketing initiatives to increase foot traffic and conversion rates

Team Leadership & Development

  • Recruit, hire, train, and develop a team of sales associates and assistant managers
  • Create work schedules that balance business needs with team availability
  • Conduct performance evaluations, provide coaching, and implement development plans
  • Foster a positive, motivated work environment that encourages teamwork and accountability
  • Lead by example in demonstrating brand values and exceptional customer service

Customer Experience

  • Ensure every customer receives outstanding service that reflects brand standards
  • Handle customer complaints and resolve issues professionally and efficiently
  • Build lasting relationships with customers to encourage loyalty and repeat business
  • Monitor customer feedback and implement improvements to enhance the shopping experience

Visual Merchandising & Store Operations

  • Maintain visual merchandising standards according to brand guidelines and seasonal directives
  • Ensure the store is clean, organized, and well-stocked at all times
  • Manage inventory levels, conduct regular stock counts, and minimize shrinkage
  • Process shipments, transfers, and markdowns in a timely manner
  • Ensure compliance with all company policies, procedures, and loss prevention protocols

Administrative Duties

  • Open and close the store according to established procedures
  • Maintain accurate records including sales reports, timekeeping, and cash handling documentation
  • Ensure compliance with health, safety, and employment regulations
  • Coordinate with corporate and district management on initiatives and communications

Qualifications

Required:

  • 3-5 years of retail management experience, preferably in fashion or apparel
  • Proven track record of achieving sales goals and driving business results
  • Strong leadership skills with experience managing and developing teams
  • Excellent communication and interpersonal abilities
  • Proficiency with POS systems, Microsoft Office, and retail management software


Job Details

Role Level: Mid-Level Work Type: Full-Time
Country: India City: Kollam
Company Website: http://www.relianceretail.com Job Function: Sales
Company Industry/
Sector:
Retail

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