Territory Sales Officer - PRO

Job Title: Territory Sales Officer_PRO

Location: West Bengal

Role Overview

We are looking for a dynamic Territory Sales Officer (TSO) with a specialized background in the Beauty and Personal Care (BPC) industry. Unlike standard distribution roles, this position requires a candidate who masters assortment-driven sales—ensuring that the right mix of premium SKUs is present in the right outlets to drive maximum consumer pull.

Key Responsibilities

Assortment-Led Distribution: Drive primary and secondary sales targets by focusing on strategic product placement rather than bulk volume.

Territory Mapping: Identify and onboard high-potential outlets, applying strict eligibility filters (e.g., revenue benchmarks and channel relevance).

Channel Management: Oversee the operational health of BA (Beauty Advisors), BFF, and LPS channels, ensuring seamless coordination between Business Partners (BPs).

In-Store Execution: Ensure perfect execution of assortment plans, merchandising standards, and tester management at the outlet level.

Stock Management: Monitor inventory health to prevent stock-outs of core beauty ranges while maintaining a healthy 250+ MRP product mix.

Candidate Profile

Relevant Background: Preferred experience in the Beauty/Cosmetics sector. We are specifically looking for professionals from brands like L’Oréal, Sugar Cosmetics, Nykaa, Lakmé, or similar prestige beauty players.

Expertise: Deep understanding of assortment-driven business models. You should know how to manage diverse shade ranges, skin-care tiers, and premium price-point distributions.

Analytical Skills: Ability to interpret sales data (such as L6M RR) to make informed decisions on outlet-level allocations.

Relationship Management: Proven ability to manage distributors and influence counter staff/beauty advisors to drive brand recommendations.