Product Manager Menswear Allen Solly

Job Purpose

To manage the entire Brand Merchandise for Category and ensure the growth of the brand in all channels with the required PC: MRP and profitability.

Job Context & Major Challenges

Key Challenges

• Ensure Category Growth and Maintaining PC:MRP/Category Margins of the category within the budget.
• Stay always ahead than Competition Brands in terms of Product Innovation/Fashionability.
  
  

• Creation of season merchandise range and capsule collections for various channels as per requirements identified. From Design to Order release complete stake holder management.
  
  

• Pure Product cost improvement of L2L through product re-engineering measures, clearly demonstrating the impact
• Infusing freshness into the line through product innovation
  
  

• Season range primary performance
• category volume growth
• category performance in wholesale trade
• Season range secondary performance
• Core line secondary performance
  
  

• Product grids
• TS Analysis
• Sell Through charts
• Market Benchmarking
  
  

• Actions to be taken on PPMH scores for the category
• Analysis of cause of defects and quality issues
  
  

• Vendor, Market and Factory visits