Digital Marketing Executive- Aurum Infra Real Estate Private Limited

Summary

Responsibilities

• Design and implement targeted marketing strategies aimed at elevating brand recognition and securing high-quality leads.
  
• Oversee the end-to-end creation and distribution of engaging content on key social media channels, including Instagram, LinkedIn, Facebook, and YouTube.
  
• Lead cross-functional collaborations with visual artists, photographers, videographers, and designers to produce premium marketing assets.
  
• Maintain a unified and professional digital presence, guaranteeing consistent messaging across all online touchpoints.
  
• Execute and optimize paid advertising campaigns on major platforms such as Meta and Google to maximize audience reach and interaction.
  
• Drive organic growth by managing website enhancements, search engine optimization (SEO) tactics, and the publication of relevant blog articles.
  
• Track campaign metrics and compile detailed monthly reports analyzing key performance indicators, lead acquisition, and return on investment.
  

• Proven experience in developing and managing multi-channel marketing campaigns.
  
• Strong expertise in social media management and content strategy across major platforms.
  
• Demonstrated ability to coordinate with creative teams to produce high-quality visual and written content.
  
• Proficiency in digital advertising tools, specifically Meta Ads Manager and Google Ads.
  
• Solid understanding of SEO principles, website management, and content marketing.
  
• Strong analytical skills with the ability to interpret data and report on marketing performance and ROI.