EXECUTIVE N - WOOD FINISHES

External Job Description

Business objectives
•       Assist the dealer network in driving sales value and volume for Wood Coatings  
•       Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc.
•       Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads
•       Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers
Stakeholder Management
•       Conduct shop meets on new wood coatings to promote growth in the market
•       Drive sales by engaging with contractors and architects by means of product trainings and activations
•       Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc.   
•       Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines
Market Intelligence
•       Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.
•       Devise ways in which the product strengths can be communicated to the consumers and influencers
Essential
•       Graduate Degree in any stream (BA/B.Sc/B.Com/BBA/BBM/BMS)
•       Minimum of 50% marks throughout education without any backlogs 
•       Graduation must be through a full-time course
•       Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered