Media Investment - Analyst

Overview

We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best.

Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together.

Responsibilities

• Manage multiple tasks at once, be accountable for the status of projects and day-to-day activities, billing, and budget management; support planners and buyers in the implementation of media plans, including loading buys and trafficking
• Compile a vendor/media channel consideration list, learn, and observe criteria for evaluating partners, assist in building and updating flowcharts
• Develop spec and material deadline documents for media plans, assist the agency partners in the execution of all media, master running reports on media activity performance, and understanding of key metrics for measurement and success.
  
  

• 2 to 5 years of experience in campaign trafficking and management on third party ad servers
• Good Knowledge of digital marketing life cycle
• Understanding of various third-party, fourth party and ad verification tags specifications, DoubleClick, AppNexus, DMPs and IAS etc.
• Proficiency with Microsoft Excel, Word, and PowerPoint
• Excellent ability to work as part of team, manage time effectively
• Positive attitude for problem solving, networking, and being resourceful - hungry to learn and not afraid to ask questions
• Self-starter who is diligent at note taking, multi-tasking, and research.