Sales Manager

About This Job

Meril

Location: Kolkata, West Bengal, India

Work Mode: On-site

Industry: Medical Equipment Manufacturing,Robot Manufacturing,Medical Practices

Job Description

Role: Area Sales Manager – Ortho Robotics

Mandatory: Capital Equipment Sales

Open Locations: Kolkata, Bhubhaneshwar, Hyderabad, Chandigarh

About Meril Life Sciences

At Meril, we are committed to advancing healthcare through innovation. Our MISSO portfolio is transforming patient outcomes with cutting-edge robotic technologies designed for precision, efficiency, and better clinical results.

This role demands strong clinical understanding, strategic selling skills, and a passion for disruptive medtech innovation.

Responsibilities

Pipeline Powerhouse

 Build and sustain a robust sales funnel across hospitals, Ambulatory Surgery Centers (ASCs), and orthopedic clinics.

 Manage long-cycle capital deals while ensuring short-term wins.

Strategic Surgeon Synergy

 Collaborate closely with the Joints Product Team to tailor sales pitches based on procedural preferences (e.g., total knees, hips, or revision surgery).

 Customize solution messaging to match each surgeon's philosophy and practice style.

Capital Deal Architect

 Lead high-stakes negotiations for robotic systems—including capital purchases, lease agreements, and value-added service contracts.

 Influence purchasing decisions by showcasing strong ROI models and clinical impact.

C-Suite Communicator

 Deliver persuasive presentations to hospital leadership, addressing financial, operational, and clinical dimensions of investment.

 Serve as a trusted consultant on how robotics drive efficiency and patient outcomes.

Evidence-Based Selling

 Utilize clinical research, peer-reviewed studies, and health economic calculators to strengthen sales cases.

 Educate stakeholders on comparative advantages over competitors like Stryker, Medtronic, and Globus Medical.

Clinical Engagement Leader

 Partner with the Clinical Demo and Education teams to orchestrate surgeon demos, cadaver labs, and evaluation trials.

 Foster deep customer engagement through immersive hands-on experiences.

Market Intel Scout

 Monitor and report on competitor activity, market shifts, and procurement trends to inform commercial strategy.

Must-Have Qualifications

 Bachelor’s degree in Business, Life Sciences, Biomedical Engineering, or a related field.

 3+ years of successful capital equipment sales in medical devices - ideally in robotics, imaging, or surgical platforms.

 Track record of exceeding quotas in complex, matrixed selling environments.

 Strong interpersonal skills with a flair for high-impact storytelling and solution selling.

Preferred

 MBA or advanced degree.

 Pre-established network with orthopedic surgeons and hospital procurement stakeholders.