Senior Analyst - Val Research

Job Description

Job Description:

Data Processing & Standardization:

• Work with BCC Postal Standardization tools to clean and standardize address data (handle junk items, backdoor entries, address field normalization).
• Perform data enrichment processes including zip code validation and standardization.
• Run address files through internal software for processing and analysis.
  
  

• Collaborate with internal teams to analyze monthly address files.
• Update fields and maintain control address data for clients.
• Support both regional and national accounts in address standardization and data quality assurance.
• Ensure data is ready for client deliverables and internal usage.
  
  

• Use tools such as Arc GIS, MicroStrategy for querying and reporting on geographic and market data.
• Filter and analyze client geography data to target single-family homes and other specific market segments.
• Generate pre-canned reports for the sales team on a quarterly basis.
  
  

• Advanced Microsoft Office knowledge, specifically Excel and Access
• Preferred familiarity or experience with Nielsen, Claritas, MRI/Simmons, Mosaic/PRIZM/Personicx Segmentation, ArcGIS, BCC, or other postal software programs
• Preferred experience working with large data sets and knowledge of SQL (not mandatory)
• Strong mathematical skills and working knowledge of statistical methods
• Strong problem-solving skills, independent judgment, and ability to work under self-direction
• Highly detail-oriented and organized; skilled at identifying and spotting trends in data sets
• Excellent oral and written communication skills
• Critical thinker with the ability to find stories within data and translate insights into marketing and sales strategies